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Outside Manuscript Submissions

Our monthly print magazine’s audience consists of over 17,000 users/buyers of marketing research products and services, most of whom have marketing/marketing research-related job titles. Our twice-monthly e-newsletters are e-mailed to 18,000 readers. And our Web site garners an average of 60,000 visitors per month.

Our goal is to keep all of our audience members, no matter how they access our content, up to date on industry trends and show them the many ways marketing research can be used to meet critical business information needs by presenting case study examples of successful research projects and informative discussions of research techniques.

We welcome outside submissions from client-side researchers as well as research vendors for the editorial areas shown below. (Please note: Articles submitted by/for vendors of research products and services must avoid being self-serving.)

  • Case Studies: These stories take an in-depth look at a successful research project from start to finish through interviews with marketing researchers and the research vendors they worked with on the project. The participants explain why they chose certain methodologies, what information they wanted to obtain and how the research results were used. Article length guidelines: minimum 1,400 words; maximum 3,000 words.
  • Research Techniques and Trends: In these articles, research industry practitioners offer advice/insight on a wide range of research-related methods. Past topics include: guidelines for conducting business-to-business focus groups, how to choose a data collection service and tips for conducting online research. Article length guidelines: minimum 1,400 words; maximum 3,000 words.
  • Qualitatively Speaking: This column in the print magazine is a forum for focus group moderators and other qualitative researchers to sound off on issues related to qualitative research, in 1,000 words or less. Strong opinions are welcome!
  • By The Numbers: A companion to Qualitatively Speaking, By The Numbers is a place within the magazine for authors to explore issues related to quantitative research, in 1,000 words or less. Strong opinions are welcome here too!
  • Data Use: This regular feature focuses on the statistical side of marketing research. Researchers with a background in statistics explain a specific technique or discuss ways to tackle data analysis tasks. Past installments include: a primer on conjoint analysis, how to weight survey data and how to use paired preference testing. Article length guidelines: minimum 1,400 words; maximum 3,000 words.

To see examples of any of these article types please review our articles on this site .

Submitting a manuscript

Please e-mail your manuscript as an attached file in Microsoft Word to Quirk’s Editor Joseph Rydholm at joe@quirks.com. In addition to e-mailing the story, for verification purposes, please fax a copy to his attention at 651-379-6205.

Manuscript review process — We have no formal review process, as such. We consider each manuscript on a case-by-case basis, seeking only to ensure that the article conforms to the editorial goal stated above. We reserve the right to edit any manuscript.

Intellectual property agreement — All authors are required to sign an intellectual property agreement, which merely grants to Quirk’s a fully paid-up, royalty-free, non-exclusive, non-cancellable, perpetual license to use the work. Please request a copy of the agreement to see a complete list of stipulations.

Reprints/Author PDF — As a courtesy, authors are e-mailed a PDF of the article as it appeared in our publication. This PDF is for electronic distribution via e-mail or posting on a Web site and may not be used to generate printed reprints. For information on purchasing printed reprints, contact Ed Kane of Foster Printing, our authorized reprint provider, at edk@fosterprinting.com. Authors also receive three to five copies of the printed issue for their files, for showing off to coworkers and significant others or impressing higher-ups.

Manuscript formatting — Please keep the article layout and formatting as basic as possible. For production purposes, all stories are converted to 10-point Courier type, so drop-caps, multiple fonts and other appearance-enhancing touches in your manuscript end up being removed. Please include contact information for the author(s) such as job title, company affiliation, address, phone and fax numbers, and e-mail address.

Charts, graphs, etc. — We use Macintosh computers and work in Word, PowerPoint, Excel, InDesign, Illustrator and Photoshop. Please send charts/graphs as separate, editable files rather than embedding them in the text file. And indicate in the text file where each graphic should appear in relation to the text (e.g., “Place Figure 1 here”).

RESOLUTION SHOULD BE 300 DPI or greater. EPS is the preferred format (JPEG and TIF are also acceptable).

E-newsletter

New for 2010, we now also accept technique/trend articles of the types described above and other shorter-form submissions (timely/topical survey results, op-ed-style entries, articles of 1,000 words or fewer, etc.) for our e-newsletter. Contact Content Editor Emily Goon at emily@quirks.com or at 651-379-6200 for more information about submitting material for consideration.

Questions?

Joe Rydholm, Editor  joe@quirks.com

Emily Goon, Content Editor  emily@quirks.com

Quirk’s Marketing Research Review
4662 Slater Rd.
Eagan, MN 55122-2362

Phone 651-379-6200
Fax 651-379-6205 

We look forward to working with you!

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