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Marketing Research Articles Related to Research with Millennials Market

Marketing Research Articles Related to Research with Millennials Market

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A successful research community requires a mix of strategies

Published
April 2012
Author
Manila Austin
Abstract
Communispace’s Manila Austin draws from the firm’s research-on-research studies to offer tips on keeping community respondents engaged.

Research via Facebook sates association’s appetite for insights

Published
August 2012
Authors
Scott Koenig and Wendy Neuman
Abstract
Looking to be proactive in its approach to research, the National Cattlemen’s Beef Association found Facebook an effective, engaging way to talk to Millennials.

 

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