Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This

Marketing Research Articles Related to Proprietary Panels| Quirks.com

Marketing Research Articles Related to Proprietary Panels| Quirks.com

Showing items 1-4 of 4.

Sort

Refine Search

Date

Login required for most articles published within the last three years

Evolving professionals, evolving panels: B2B research propels a new era of business insights

Published
April 2013
Authors
Tonya Parsons and Adam Sowers
Abstract
B2B research is becoming more demanding and researchers must consider the changing professional landscape and tailor their solutions to gather rich insights. The authors use B2B panels as an example of a traditional technique that can be modified to suit evolving B2B needs.

In the market for an online panel? What clients need to know

Published
August 2011
Author
Stefan Hartmann
Abstract
The author discusses six key issues clients should address when choosing an online panel.

Trade Talk: Panel builds bond with remodelors

Published
June 2005
Author
Joseph Rydholm, Quirk's Editor
Abstract
One panel profiles the chronic home-remodeler, from demographics to values.

Trade Talk: Re-thinking the youth market

Published
February 1990
Author
Joseph Rydholm, Quirk's Editor
Abstract
Using beauty and cosmetics research as a reference, Irma Zandl weighs in on how today's youths are not what marketers expect.

 

Comment on this article

comments powered by Disqus