Maritz Marketing Research has opened an office dedicated solely to West Coast automotive marketing research. The office, which is the third of Maritz's automotive marketing research branches (the others are located in Toledo and Detroit), is located at 1515 W. 190th St., Suite 245, Gardena, CA 90243. Phone 213-3232882.
Computers for Marketing Corp. recently celebrated the 10th anniversary of its agreement to lease its Survent telephone interviewing system and Mentor cross-tabulation and reporting system to Custom Research Inc.
MORI Research , Minneapolis, MN, has moved to larger quarters. The new location, 7901 Xerxes Avenue South, Suite 300, Mpls., MN 55431, (612-881-2380), includes a larger telephone interviewing facility and focus group room.
In addition to unveiling a new corporate logo, Margaret Yarbrough and Assoc., Inc. , Alameda, CA, has moved to a new location at 934 Shorepoint Ct., Suite 100, Alameda, CA, 94501. Phone: 415521-6900. The facility provides three focus group rooms, a test kitchen, a telephone interviewing center, computerized recruiting, and client recreational facilities.
Quality Controlled Services has purchased Arizona Field Research , a five year-old firm with offices in Phoenix and Tucson.
Doyle Research Associates, Inc. has moved its offices to 919 N. Michigan Ave., Suite 3208, Chicago, IL 60611.