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Company Address:
26400 Lahser Road, Suite 430
Southfield, MI 48033
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This company is included in the following directories


Customer Contact

Arlene Hayworth-Speiser, President

Company Description

Top rated focus group facility. Centrally located with major hotels nearby. We recruit consumers or professionals for any type of research from counties that drive Motor City including Wayne, Oakland, Macomb and others. Respondents are recruited by people who care about your study. Recruiting is done in-house. Friendly and trained staff always onsite. Top Rated in the Impulse Survey of Focus Group Facilities for the last 16 years. Two focus group rooms, two viewing rooms, one way mirrors, a client office, client lounge and extra breakout/group room viewed via closed-circuit. A comfortable and sophisticated environment featuring: high-speed Internet; Wi-Fi; printing (color and black and white); FocusVision and video-streaming via Shifrin-Hayworth; and DVD, digital audio and video recording.

Research Services
  • Car Clinics
  • Ethnographic Research
  • Focus Group-Facilities
  • Legal Research
  • Recruiting-Qualitative
  • Taste Tests
  • Usability Testing
Industries, Markets and Audiences
  • Business-To-Business
  • Consumers
  • Entertainment
  • Government
  • Household Products/Services
  • Legal
  • Medical
  • Physicians
  • Public Affairs

Focus Facility

Customer Contact

Arlene Hayworth-Speiser, President

Distance From Airport

22 miles

Estimated Travel Time From Airport

25 minutes

Location Type

Office building

Focus Group Facility Features
  • Client Lounge
  • Computer Usability Lab
  • 1-on-1 Room
  • 1-on-1 Observation
  • Product Testing Lab
  • Test Kitchen
  • Videoconferencing
  • Webconferencing
Additional Amenities Offered
  • Air Conditioning
  • Audio Recording
  • Cameras With Client Control Options
  • CD Player
  • DVD Player
  • Flip Chart/White Boards
  • Handicapped Access
  • High Speed Internet
  • Laptop for Hire
  • LCD Projectors
  • Mac for Hire
  • Onsite Parking
  • PC for Hire
  • Reception/Waiting Room
  • Recruitment
  • Television Monitors
  • Video Recording
  • Wireless Internet

Rooms Available
Room Style Dimensions (given in feet) Adjacent Observation Room Capacity
Multiple 22x16 10
Multiple 27x17 15


Customer Contact

Arlene Hayworth-Speiser, President

Panel Titles and Features
General Size: 35,000 Panel Type: Mail,Telephone,Online

This firm offers proprietary (client specific) panel management services

Phone Facility

Customer Contact

Arlene Hayworth-Speiser, President

Number of interviewing stations: 12

Number of stations monitored on-site: 12

Languages Spoken
  • English

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