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Service Industry Research Systems, Inc. (SIRS)

Service Industry Research Systems, Inc. (SIRS)

Field & Focus Group Facilities

Company Address:
201 Martha Layne Collins Blvd.
Highland Heights, KY 41076-1750
USA
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This company is included in the following directories

SourceBook

Customer Contact

Bill Welch, President

Focus Facility

Customer Contact

Stacy Dye, VP of Client Services

Company Description

For the past eight years, SIRS has been named one of the Top Market Research Companies by Impulse Survey. Our facility in Greater Cincinnati features two separate focus group suites, with their own viewing room, client lounge and full kitchen. Our lounge features closed circuit televised viewing, with viewing rooms comfortably seating 18 people. SIRS provides individualized, one-on-one service with a designated SIRS coordinator, experienced hostesses and accomplished moderators. We are “focused” on providing our clients “solutions” that can help to answer key questions and make important decisions.

Distance From Airport

15 miles

Estimated Travel Time From Airport

20 minutes

Location Type

Free standing facility

Focus Group Facility Features
  • Client Lounge
  • 1-on-1 Room
  • 1-on-1 Observation
  • Videoconferencing

Rooms Available
Room Style Dimensions (given in feet) Adjacent Observation Room Capacity
Multiple 24x18 18
Multiple 20x22 18

Phone Facility

Company Description

Understanding consumer attitudes that are related to behavior is more important than ever in today's competitive environment. SIRS quantitative research provides results that lead to successful strategic, business or brand planning. SIRS designs the best research approach for you, beginning with problem and methodology definition. Then we devise lifestyle scenarios and pre-screening questions that encourage the highest percentage of relevant respondents. Analysis can include multivariate statistics combined with sales, lifestyle data, market and competitive conditions and normative information.

Number of interviewing stations: 95

Number of stations using computer-aided interviewing (CATI): 95

Number of stations monitored on-site: 95

Number of stations monitored off-site: 95

Languages Spoken
  • English

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