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Behavior Research Center

Behavior Research Center

Company Address:
45 E. Monterey Way
P.O. Box 13178
Phoenix, AZ 85002-3178
USA
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This company is included in the following directories

SourceBook

Customer Contact

Earl de Berge, Research Director

Company Description

Established in 1965, Behavior Research Center works with national, regional and state clients. The team of professionals in our research division offers the best in design and analysis services using a spectrum of quantitative and qualitative methodologies. Our field and focus division provides quality data collection both for our own projects and as a field contractor, both via telephone using predictive dialing and 35 CATI stations and via a multi-state network for face-to-face intercept interviewing, as well as low-cost GOTV calls. Specialties include: Hispanic/Latino, with complete bilingual services (U.S., Mexico and Central America); B2B and executive studies; interviewing of difficult-to-reach and low-incidence populations. Focus services: ethical recruiting, no repeat respondents; intimate facility in heart of Phoenix medical, business, government and sports/convention/arts districts. Experienced bilingual staff including moderators, simultaneous translator, whiteboard, TV/DVD, presentation side rails, Internet access, client lounge. Close to airport and downtown hotels in the Southwest’s top center for market testing.

Research Services
  • Advertising Research
  • Association Membership Studies
  • Attitude/Usage Studies
  • Brand Loyalty Studies
  • Business-To-Business Research
  • Commercials Testing
  • Consumer Research
  • Copy Testing
  • Corporate Image Studies
  • Customer Satisfaction Studies
  • Data Collection Field Services
  • E-mail Surveys
  • Employee Opinion Studies
  • Ethnic Interviewing
  • Focus Group-Facilities
  • Focus Group-Moderating
  • Image Studies
  • International Research
  • Marketing Research-Full Service
  • On-site Interviewing
  • Online Survey Design/Analysis
  • Political Polling
  • Pre-Recruit Interviewing
  • Public Opinion Studies
  • Qualitative Research
  • Quantitative Research
  • Questionnaire Analysis
  • Readership Studies
  • Recruiting-Qualitative
  • Survey Design
  • Telephone Interviewing/CATI
Industries, Markets and Audiences
  • Arts and Culture
  • Business-To-Business
  • Consumers
  • Education
  • Fast-Food Industry
  • Gaming/Casinos
  • Government
  • Health Care
  • Hispanic
  • Legal
  • Native American
  • Newspapers/Magazines
  • Public Affairs
  • Retailing
  • Shopping Centers
  • Sports
  • Tourism
  • Utilities/Energy

Focus Facility

Customer Contact

Earl de Berge, Research Director

Company Description

Intimate facility centrally located in heart of Phoenix medical, business, government and sports/convention/arts district. Moderators, recruiters and hosts experienced in dealing with highly-sensitive topics. Excellent choice for Hispanic groups: skilled bilingual staff at all levels; simultaneous translator available. Ethical, random-sample recruiting; no repeat respondents. Specialists in difficult recruits including executive, B2B, low-incidence. Independent bilingual validation services. Internet access, TV/DVD, A/V recording, two-way observation mirror. Close to airport, downtown hotels.

Distance From Airport

6 miles

Estimated Travel Time From Airport

20 minutes

Location Type

Free standing facility

Focus Group Facility Features
  • Client Lounge
  • 1-on-1 Room
  • 1-on-1 Observation
Additional Amenities Offered
  • Air Conditioning
  • Audio Recording
  • CD Player
  • DVD Player
  • Flip Chart/White Boards
  • Handicapped Access
  • High Speed Internet
  • Laptop for Hire
  • LCD Projectors
  • Mac for Hire
  • Moderating
  • Onsite Parking
  • PC for Hire
  • Reception/Waiting Room
  • Recruitment
  • Television Monitors
  • Transcription Services
  • Translation Services
  • Video Recording
  • Wireless Internet

Rooms Available
Room Style Dimensions (given in feet) Adjacent Observation Room Capacity
Conference 14x24 10

Moderating

Moderators on Staff

Jim Haynes, 250+ sessions, since 1995

Moderator Languages Spoken
  • English

Phone Facility

Customer Contact

Earl de Berge, Research Director

Company Description

BRC Field & Focus Services has 45 years of experience providing a full spectrum of high-quality telephone data collection services throughout the U.S. and Latin America. BRC has predictive dialing, 32 CATI stations with ACS WinQuery 11.0 (fully backwards compatible), remote monitoring and 40% of our carefully-trained interviewers are skilled in both English and Spanish. Specialities include Latino, executive, B2B, medically-at-risk populations, Native Americans, low-incidence. Network of face-to-face interviews across the western U.S. Expert professional design, processing, analysis services also available.

Number of interviewing stations: 32

Number of stations using computer-aided interviewing (CATI): 32

Number of stations monitored on-site: 32

Number of stations monitored off-site: 32

Languages Spoken
  • English
  • Spanish

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