Degree Programs in Marketing Research and Market Research
The following colleges and universities offer certificates, concentrations, programs or degrees in marketing research. Each listing contains information as to whether the degree conferred is a Master's in marketing research, a bachelor’s in marketing research or a marketing research certificate.
To suggest a program contact Editorial@quirks.com.
Online Program
The University of Georgia
Georgia Center for Continuing Education
Principles of Marketing Research
Certificate Programs, Rm. 196
Athens, GA 30602-3603
Ph. 800-325-2090 or 706-542-6692
Fax 706-542-7537
Web: www.principlesofmarketingresearch.org
Degree: Certificate (continuing education)
Canada
Georgian College
One Georgian Drive
Barrie, ON L4M 3X9
Canada
Ph. 705-728-1968
Web: http://www.georgianc.on.ca/academics/programs/program_info.php?moremajor=RAPP
Degree: Post Graduate Research Analyst Program (RAPP)
The Netherlands
Tilburg University
Department of Marketing
P.O. Box 90153
5000 LE Tilburg
The Netherlands
Ph. +31-0-13-466-9111
Web: http://www.tilburguniversity.nl/prospectivestudents/masters/programmes/feb/mr_programme.html
Degree: Masters in Marketing Research
United States
Georgia
The University of Georgia
The Coca-Cola Center for Marketing Studies
Terry College of Business
149 Brooks Hall
Athens, GA 30602
Ph. 706-542-8100
Fax 706-542-3738
Web: www.terry.uga.edu/mmr/
Degree: Masters of Marketing Research
The University of Georgia
Georgia Center for Continuing Education
Principles of Marketing Research
Certificate Programs, Rm. 164
Athens, GA 30602-3603
Ph. 800-325-2090 or 706-542-6692
Fax 706-542-7537
Web: www.principlesofmarketingresearch.org
Degree: Certificate (continuing education) in Marketing Research
Illinois
DePaul University
Kellstadt Graduate School of Business
1 E. Jackson Blvd., Ste. 7900
Chicago, IL 60604-2287
Ph. 312-362-8810
Fax 312-362-6677
Web: http://kellstadt.depaul.edu/Programs/SpecializedMasterDegree/MSMarketingAnalysis.asp
Degree: Masters of Science in Marketing Analysis
Southern Illinois University - Edwardsville
Dr. Madhav N. Segal
Director, Master of Marketing Research (MMR) Program
Professor of Marketing and Marketing Research
Founders Hall, Rm. 2127
Southern Illinois University
Edwardsville, Illinois 62026-1100
Ph. 618-650-2750
Fax: 618-650-2709
Web: http://www.siue.edu/BUSINESS/MMR/
Degree: Masters in Marketing ResearchEdwardsville, Illinois 62026-1100.
Maryland
Joint Program in Survey Methodology (JPSM)
University of Maryland
1218 LeFrak Hall
College Park, MD 20742
Ph. 301-314-7911
Fax 301-314-7912
Web: www.jpsm.umd.edu
Degrees: Graduate Certificate in Survey Statistics
Graduate Certificate in Intermediate Survey Methods
Masters of Science in Survey Methodology
Ph.D. in Survey Methodology
Massachusetts
Bentley University
175 Forest Street
Waltham, MA 02452
Ph. 781-891-2000
Web: http://www.bentley.edu/ms/msma.cfm
Degree: Masters of Science in Marketing Analytics
Nebraska
University of Nebraska - Lincoln
Graduate Studies
1100 Seaton Hall
Lincoln, NE 68588-0619
Ph. 402-472-2875
Web: http://www.unl.edu/gradstudies/prospective/programs/SRAM.shtml
Degree: Masters of Science in Survey Research and Methodology
New Jersey
Fairleigh Dickinson University
College at Florham
285 Madison Avenue
Madison, N.J. 07940
Web: http://view.fdu.edu/default.aspx?id=2460
Degree: Masters of Business Administration in Marketing
New York
Baruch College - CUNY
Zicklin School of Business
1 Bernard Baruch Way
New York, NY 10010
Ph. 646-312-1000
Web http://zicklin.baruch.cuny.edu/programs/graduate/ms/degrees/quant-methods.html
Degree: Masters of Science in Quantitative Methods and Modeling
Hofstra University
Beron Hall
Graduate Programs Office
3rd Floor Weller Hall
Ph. 516-463-5683
Web: http://www.hofstra.edu/Academics/Graduate/Programs/GP_MKTRes/index_GP_MKTRes.cfm
Degree: Masters of Science in Marketing Research
South Carolina
Clemson University
College of Business and Behavioral Science
165 Sirrine Hall
Clemson, SC 29634
Ph. 864-656-3177
Fax 864-656-4468
Web: http://business.clemson.edu/departments/marketing/mkt_grad.htm
Degree: Masters of Marketing
Texas
University of Texas - Arlington
MSMR Program Director (Richard M. Dailey)
Department of Marketing
College of Business
Box 19469
Arlington, TX 76019-0469
Ph. 817-272-2876 or 866-296-3256
Web: http://www.uta.edu/msmr/
Degree: Masters of Science in Marketing Research
Virginia/ Washington, D.C.
The George Washington University
Alexandria Graduate Education Center
413 John Carlyle St.
Alexandria, VA 22314
Ph. 703-299-0297
Web: www.nearyou.gwu.edu/survey
Degree: Graduate Certificate in Survey Design and Data Analysis
Wisconsin
University of Wisconsin - Madison
A.C. Nielsen Center for Marketing Research
School of Business
975 University Ave.
Madison, WI 53706
Ph. 800-385-1001
Fax 866-353-9997
Web: www.bus.wisc.edu/nielsencenter
Degrees: MBA in Marketing Research
