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Clarion Research Inc.

Clarion Research Inc.

Company Address:
1776 Broadway, Suite 1206
New York, NY 10019-2002
USA
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This company is included in the following directories

SourceBook

Customer Contact

Diane Traiger, President

Company Description

Clarion Research Inc. is a full-service custom research provider of qualitative, quantitative and integrated qual-quant studies. We deliver clear, actionable and creative analysis, with senior-level involvement on all projects. Our expertise extends to consumer, B2B, educator and employee targets, including studies with top-level executives. We work in both domestic and international markets. Specialties include total customer experience work, tracking, customer satisfaction, A&U, concept/product and copy testing, market sizing and price elasticity. We are experienced in a broad variety of methods including online, phone, mall intercept, focus group moderation, triads, one-on-one IDIs (phone and in-person), street intercepts, ethnographies and online bulletin boards.

Research Services
  • Customer Satisfaction Studies
  • Marketing Research-Full Service
Industries, Markets and Audiences
  • Business-To-Business
  • Consumers
  • Health Care
  • Information Technology (IT)

Moderating

Moderators on Staff

Steve Crane, 1000+ sessions, since 1990
Jamie Stenziano, 300+ sessions, since 2006

Company Description

Clarion Research offers a complete portfolio of innovative and trusted qualitative solutions. Our qualitative team is a group of highly-skilled strategic thinkers, equipped with the analytical and communication skills essential to understanding and interpreting key ideas. Clarion’s qualitative methodologies include focus groups/mini-groups, triads and dyads, in-depth interviews (in-person, phone, online), online communities (MROCs), executive/professional interviews, online bulletin boards, ethnographies and Street Sessions (man-on-the-street) interviews. As a full-service research firm, Clarion also offers a full portfolio of quantitative research designs as well. When complex research designs call for both qualitative and quantitative, Clarion is uniquely qualified to apply its experience in both methodologies.

Industries, Markets and Audiences
  • Advertising Agencies
  • Beverage
  • Business-To-Business
  • College Students
  • Communications
  • Computer-Software
  • Computers
  • Consumers
  • Education
  • Educators (Schools/Teachers)
  • Employees
  • Entertainment
  • Entrepreneurs/Small Business
  • Executives/Management
  • Film/Movie
  • Financial/Investment/Banks
  • Health Care
  • High-Tech
  • Higher Education
  • Hospitals
  • Human Resources/Organizational Dev.
  • Information Technology (IT)
  • Insurance
  • Internet/Web
  • Lawyers
  • Managed Care
  • Media
  • Millennials
  • Pharmaceutical Products
  • Physicians
  • Teens
  • Telecommunications
  • Television
  • Television-Cable/Satellite
  • Utilities/Energy
Moderator Languages Spoken
  • English

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