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Alternate Routes, Inc.

Alternate Routes, Inc.

Company Address:
531 Main St.
Suite 100
El Segundo, CA 90245-3060
View Map

This company is included in the following directories


Customer Contact

Mike Zarneke, Partner


Moderators on Staff

Lance Bustrum, 1500+ sessions, since 1992
Mike Zarneke, 1500+ sessions, since 1992

Company Description

Use Alternate Routes to get more out of your qualitative research. Traditional qualitative research doesn't go deep enough, it’s often a question-and-answer session with respondents, ultimately yielding little more than surface reactions. We conduct qualitative research differently, engaging consumers in new ways to get deeper insight and understanding that goes beyond what typical qualitative methods yield. You'll also see a difference in our analysis. As a research and strategy company, we are skilled in making research meaningful and actionable. Get off the beaten path, take Alternate Routes instead.

Industries, Markets and Audiences
  • Affluent/Wealthy
  • Automotive
  • Beverage
  • Electronics
  • Fast-Food Industry
  • Foods/Nutrition
  • High-Tech
  • Mothers
  • Restaurants/Food Service
  • Telecommunications
Moderator Languages Spoken
  • English

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