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WB&A Market Research

Company Address:
2191 Defense Hwy., Suite 401
Crofton, MD 21114
USA
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This company is included in the following directories

SourceBook

Customer Contact

Steve Markenson, President

Company Description

WB&A is a full-service, custom research company specializing in advertising, communication and image research. Industry expertise includes banking, health care, associations, higher education, retail, travel and tourism. We have on-staff moderators, central telephone facility and in-house coding, data entry and tabulation.

Research Services
  • Advertising Research
  • Advertising Tracking
  • Association Membership Studies
  • Brand/Image Tracking
  • Business-To-Business Research
  • Copy Testing
  • Corporate Image Studies
  • Customer Satisfaction Studies
  • Executive Interviewing
  • Focus Group-Moderating
  • Mail Surveys
  • Marketing Research-Full Service
  • Mystery Shopping
  • New Product Research
  • On-site Interviewing
  • Online Survey Design/Analysis
  • Public Opinion Studies
Industries, Markets and Audiences
  • Associations
  • Financial/Investment/Banks
  • Health Care
  • Transportation

Moderating

Moderators on Staff

Steve Markenson, 1000+ sessions, since 1992

Moderator Languages Spoken
  • English

Phone Facility

Customer Contact

Steven Markenson, President

Number of interviewing stations: 70

Number of stations using computer-aided interviewing (CATI): 70

Number of stations monitored on-site: 70

Number of stations monitored off-site: 70

Languages Spoken
  • English

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