Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This

Smarty Pants®

Company Address:
14 Dove Tree Lane
Jonesborough, TN 37659
USA
View Map


This company is included in the following directories

SourceBook

Customer Contact

Wynne Tyree, President

Company Description

Smarty Pants is a leading youth and family research and strategy firm dedicated to helping clients better understand and connect with kids, tweens, teens and the influential adults in their lives. The company provides primary research and strategic consulting to domestic and international giants in the toy, technology, food and beverage, video game, apparel, retail, media, restaurant, travel and CPG categories. The team of expert moderators, quantitative researchers and brand strategists conducts research in schools, stores, restaurants, homes and online and publishes several annual syndicated reports on youth and families. U.S. offices include New York City, San Diego, Boston, Chicago, Nashville, and Myrtle Beach.

Research Services
  • Concept Research
  • Ethnographic Research
  • Focus Group-Moderating
  • Observation Research
  • Qualitative Research
  • Quantitative Research
Industries, Markets and Audiences
  • Children
  • Mothers
  • Parents
  • Teens

Moderating

Moderators on Staff

Stephanie Retblatt, 3000+ sessions, since 1995
Wynne Tyree, 3000+ sessions, since 1998
Barbara Zamolsky, 500+ sessions, since 2005
Alisha Snow, 2500+ sessions, since 1998

Company Description

Smarty Pants is a leading youth and family research and strategy firm dedicated to helping clients better understand and connect with kids, tweens, teens and the influential adults in their lives. The company provides primary research and strategic consulting to domestic and international giants in the toy, technology, food and beverage, video game, apparel, retail, media, restaurant, travel and CPG categories. The team of expert moderators, quantitative researchers and brand strategists conducts research in schools, stores, restaurants, homes and online and publishes several annual syndicated reports on youth and families. U.S. offices include NYC, San Diego, Boston, Chicago, Nashville, and Myrtle Beach.

Industries, Markets and Audiences
  • Children
  • College Students
  • Entertainment
  • Foods/Nutrition
  • Mothers
  • Packaged Goods
  • Parents
  • Teens
  • Television
  • Toys
Moderator Languages Spoken
  • English
  • German
  • Mandarin Chinese
  • Spanish

Comment on this listing

comments powered by Disqus

These companies, organizations and individuals have opted to be listed in this Directory. Quirk's does not endorse these companies, organizations and individuals and makes no representations, warranties or guarantees as to, and assumes no responsibility for, the products or services provided by them. Quirk's expressly disclaims all liability for damages of any kind arising out of the use or performance of the products or services provided by those listed.