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4Sight Market Research

Company Address:
4613 Brightwood Road
Olney, MD 20832
USA
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This company is included in the following directories

SourceBook

Customer Contact

Nanci E. Banks, President

Company Description

4sight Market Research is a full-service research and consulting firm that designs research solutions to inform business strategies. Utilizing traditional and online qualitative, quantitative and hybrid methodologies, we design and conduct research with business goals and objectives in mind within the financial services, heath care, education and consumer goods industries. Research services include branding and positioning, concept and message testing, image studies, and product development.

Research Services
  • Focus Group-Moderating
Industries, Markets and Audiences
  • African-American
  • Generation X/Y
  • Health Care
  • Seniors/Mature

Moderating

Moderators on Staff

Nanci E. Banks, 2500+ sessions, since 1982

Company Description

Nationally-recognized African-American moderator with 35+ years of experience in varied qualitative techniques, including in-person, telephone, online and digital applications. Expertise in multicultural and multigenerational research. Excels at designing research to inform business strategies.

Industries, Markets and Audiences
  • Communications
  • Financial/Investment/Banks
  • Health Care
Moderator Languages Spoken
  • English

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