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Marketing Workshop

Company Address:
3725 Da Vinci Court
Norcross, GA 30092
USA
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This company is included in the following directories

SourceBook

Customer Contact

Scott Layne, President
Cari Pirello, Sr. Vice President
Vivian Harris, VP Client Services

Company Description

Marketing Workshop is a WISE and strategic market research consultancy that utilizes a fully integrated approach to providing business solutions. Forty years of having in-depth conversations with our clients and their target audiences has yielded valuable insights and developed considerable wisdom that enriches every business opportunity we support for you. We are research based and analytically driven to get swiftly at the answers you need and guide your decisions with confidence. Marketing Workshop is unique in that we have the full complement of specialists in house. Our research team possesses relevant and diverse client side and research agency experience. We are marketing-minded, solutions-based advisors adding value through our expertise and advanced analytics. Our Wisdom, Imagination and Science bring Enlightenment to your situation and definition to viable solutions. We look at every business issue from broader and more inventive angles than typical marketing researchers and that’s why we say...We are researchWISE.

Research Services
  • Advertising/Communication Consultation
  • Attitude/Usage Studies
  • Brand Positioning Studies
  • Concept Testing
  • Conjoint Analysis/Trade-Off Analysis
  • Customer Loyalty
  • Customer Satisfaction Studies
  • Legal Research
  • Market Segmentation Studies
  • Marketing Research Consultation
  • Online Surveys
  • Product Testing Research
  • Statistical Research Consultation
Industries, Markets and Audiences
  • Advertising Agencies
  • Fast-Food Industry
  • Hispanic
  • Information Technology (IT)
  • Legal
  • Packaged Goods
  • Pharmaceutical Products
  • Restaurants/Food Service
  • Tourism
  • Utilities/Energy

Moderating

Moderators on Staff

Maggie Buchanan, 200+ sessions, since 2006

Moderator Languages Spoken
  • English

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