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Morpace Inc.

Morpace Inc.

Market Research and Consulting

Company Address:
31700 Middlebelt Rd.
Farmington Hills, MI 48334
USA
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This company is included in the following directories

SourceBook

Customer Contact

Duncan Lawrence, President

Company Description

Morpace is a full-service survey research and consulting organization specializing in automotive, financial services, health care, retail and consumer goods and technology. Through custom research designs, analytics and modeling and dynamic reporting, we help our clients get the information they need to make strategic decisions. Morpace provides global expertise and innovative, proprietary solutions in four core areas: brand and communications; consumer choice; market and product development; and customer experience management including satisfaction, loyalty and retention. Established in 1941, Morpace is one of the fastest-growing marketing research firms in the United States. We are headquartered in Detroit with offices in Los Angeles, London and Shanghai.

Research Services
  • Advertising Research
  • Attitude/Usage Studies
  • Audience Response Systems
  • Brand/Image Development
  • Car Clinics
  • Concept Research
  • Consumer Research
  • Customer Loyalty
  • Customer Satisfaction Studies
  • Data Analysis
  • Data Collection Field Services
  • Executive Interviewing
  • Focus Group-Online
  • Hybrid Research (Qual/Quant)
  • International Research
  • Marketing Research-Full Service
  • Medical Interviewing
  • Mobile Surveys
  • Multivariate Analysis
  • Observation Research
  • Omnibus Surveys-Business
  • Omnibus Surveys-Consumers
  • Online Communities - MROC
  • Online Survey Design/Analysis
  • Qualitative Research
  • Quantitative Research
  • Telephone/Mail/Telephone Studies
Industries, Markets and Audiences
  • Advertising Agencies
  • Automotive
  • Automotive Aftermarket
  • Beverage
  • Building Materials/Products
  • Construction-Residential
  • Consumers
  • Financial/Investment/Banks
  • Health Care
  • Home Improvement/DIY
  • Hospitals
  • Household Products/Services
  • Insurance
  • Managed Care
  • Medical
  • Packaged Goods
  • Physicians
  • Restaurants/Food Service
  • Retailing
  • Telecommunications

Moderating

Moderators on Staff

Donna Taglione, 800+ sessions, since 1989
Tim Taylor, 700+ sessions, since 1990
Brent Jessee, 500+ sessions, since 1998
Kara Moylan, 300+ sessions, since 2003
Chris Leiman, 200+ sessions, since 2005
Susan Semack, 200+ sessions, since 1995
Gregory Skinner, 200+ sessions, since 1995
Jason Mantel, 100+ sessions, since 2005
Mark Styczenski, since 2008
Kea Wheeler, since 2011

Company Description

Morpace knows that a moderator is the key to successful qualitative research. They need to connect with your customers and your clients in order to capture and deliver impactful insights. Morpace moderators tap into our expansive qualitative toolbox to design and implement a customized research approach that addresses your unique objectives. Please contact us to find the right method and the right moderator for your next focus group project.

Industries, Markets and Audiences
  • Advertising Agencies
  • Agriculture/Agribusiness
  • Automotive
  • Automotive Aftermarket
  • Beverage
  • Business-To-Business
  • Cereals
  • Children
  • Computer-Software
  • Construction Industry
  • Consumer Durables
  • Consumers
  • Education
  • Educators (Schools/Teachers)
  • Financial/Investment/Banks
  • Health Care
  • Home Improvement/DIY
  • Hospitals
  • Household Products/Services
  • Information Technology (IT)
  • Insurance
  • Lawn & Garden
  • Legal
  • Managed Care
  • Manufacturing
  • Mass Merchandisers
  • Medical
  • Nurses
  • Office Products
  • Packaged Goods
  • Pharmaceutical Products
  • Pharmacists
  • Physicians
  • Restaurants/Food Service
  • Retailing
  • Seniors/Mature
  • Television
  • Tourism
Moderator Languages Spoken
  • Cantonese
  • English
  • French
  • Hindi
  • Mandarin Chinese
  • Marathi
  • Portuguese
  • Spanish

These companies, organizations and individuals have opted to be listed in this Directory. Quirk's does not endorse these companies, organizations and individuals and makes no representations, warranties or guarantees as to, and assumes no responsibility for, the products or services provided by them. Quirk's expressly disclaims all liability for damages of any kind arising out of the use or performance of the products or services provided by those listed.