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Blackstone Group

Blackstone Group

Company Address:
332 S. Michigan Avenue, Suite 710
Chicago, IL 60604
USA
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This company is included in the following directories

SourceBook

Customer Contact

Ashref Hashim, President

Company Description

Blackstone Group is a full-service, custom marketing research firm with over 25 years of experience providing our clients with insights using innovative quantitative and qualitative research solutions. Our team of 100+ research professionals and global network of experienced interviewers and moderators provide high-speed, high-quality research using state-of-the-art in-house resources which includes: IQ2, a proprietary interactive online survey platform for live online interviewing; iPad and mobile phone enabled surveys; eye-tracking technology; 100+ telephone calling stations; interactive dashboards and international research with multilingual support. We provide a wide range of services that include: traditional and online focus groups; bulletin boards; shopper insights research; customer journey research; usability testing; advertising and communications evaluation; package testing; market sizing and assessment; customer segmentation; product concept testing; advanced data analytics; name generation and testing; brand positioning; attitude and awareness tracking; ethnography and satisfaction measurement. The Blackstone Group is a certified minority-owned/diversity firm.

Research Services
  • Advertising Effectiveness
  • Advertising Research
  • Advertising Tracking
  • Attitude/Usage Studies
  • Brand Equity
  • Brand Loyalty Studies
  • Brand Positioning Studies
  • Business-To-Business Research
  • Concept Testing
  • Customer Loyalty
  • Customer Satisfaction Studies
  • Focus Group-Online
  • Hybrid Research (Qual/Quant)
  • In-Store Research
  • International Research
  • Marketing Research-Full Service
  • Mobile Surveys
  • Name Development
  • New Product Research
  • Point-of-Purchase Research
  • Pricing Research
  • Shopper Insights
  • Web Site Evaluation
Industries, Markets and Audiences
  • Advertising Agencies
  • African-American
  • Associations
  • Business-To-Business
  • Consumer Durables
  • Financial/Investment/Banks
  • Health Care
  • Higher Education
  • Hispanic
  • Insurance
  • Managed Care
  • Pharmaceutical Products
  • Retailing
  • Telecommunications
  • Utilities/Energy

Moderating

Moderators on Staff

Kathi Rose, 325 sessions, since 1992

Moderator Languages Spoken
  • English

Phone Facility

Number of interviewing stations: 100

Number of stations using computer-aided interviewing (CATI): 100

Number of stations monitored on-site: 100

Number of stations monitored off-site: 100

Languages Spoken
  • English

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