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Bauman Research & Consulting, LLC

Bauman Research & Consulting, LLC

Company Address:
44 Abbington Terrace
Glen Rock, NJ 07452
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Customer Contact

Sandra Bauman, Ph.D., Founder & Principal

Company Description

Bauman Research & Consulting expertly designs and executes research for brand, marketing and business decisions. We are a full-service consulting firm that provides a range of qualitative, quantitative, hybrid and strategic solutions utilizing the most up-to-date market research methodologies. We believe in multi-modal applications to research problems, allowing more robust and creative approaches to helping companies unearth insights. We specialize in research for branding/positioning, messaging, voice of customer, naming, strategy/product development, concept testing, Web site usability and employee engagement. Expertise includes surveys, focus groups, in-depth interviews, online focus groups, ethnography, usability, emotional response, immersive digital and social media research.

Research Services
  • Attitude/Usage Studies
  • Brand Positioning Studies
  • Business-To-Business Research
  • Concept Testing
  • Ethnographic Research
  • Executive Interviewing
  • Focus Group-Moderating
  • Focus Group-Online
  • Medical Interviewing
  • Name Research
  • New Product Research
  • One-on-One (Depth) Interviews
  • Online Surveys
  • Psychological/Emotion Research
  • Qualitative Research
  • Quantitative Research
  • Repositioning Studies
  • Social Media Research
Industries, Markets and Audiences
  • Affluent/Wealthy
  • Entrepreneurs/Small Business
  • Foods/Nutrition
  • Grocery/Supermarkets
  • Health Care
  • Hospitals
  • Packaged Goods

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