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Precision Opinion

Precision Opinion

Including Precision Phone, Precision Online, Precision Focus+ and Precision Consult

Company Address:
101 Convention Center Drive, P124
Las Vegas, NV 89109
USA
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This company is included in the following directories

SourceBook

Customer Contact

Jim Medick, President

Company Description

Precision Opinion for the past 20 years has been the most trusted name in market research providing services via Precision Phone, Precision Online and Precision Focus+. Offerings span the testing of television pilots and movies in a 48-seat theater; product placement services; traditional and social science telephone research for corporations and government agencies; and the game-changing online survey system Precision Engage. Precision’s Focus+ facility contains three focus group and two IDI suites with private client lounges and Vegas-style catering services. Precision Phone is home to 500 CATI stations powered by Voxco and Pronto 6 predictive dialers. Known as the most technologically-advanced market research services company in the U.S., Precision Opinion is headquartered in a 30,000 sq.-ft. progressive facility 100 yards from the world-famous Las Vegas Strip.

Research Services
  • Attitude/Usage Studies
  • Audience Research
  • Competitor Customer Research
  • Consumer Research
  • Customer Loyalty
  • Customer Satisfaction Studies
  • Data Analysis
  • Data Collection Field Services
  • Interactive Voice Response (IVR)
  • Market Feasibility Studies
  • Online Survey Design/Analysis
  • Political Polling
  • Telephone Interviewing/CATI
  • Tracking Research
Industries, Markets and Audiences
  • Advertising Agencies
  • Entertainment
  • Gaming/Casinos
  • Government
  • Health Care
  • Internet/Web

Focus Facility

Customer Contact

Jim Medick, President

Company Description

Focus+ is Nevada’s largest high-tech research center, located 100 yards off the world-famous Las Vegas Strip. Focus+ has been designed to provide clients, moderators and respondents the very best focus group facility with the latest technology. Focus+ is ready to conduct your focus groups, product placement, movie/TV testing, IDIs, mock juries, food and beverage tasting and more. You will find incredibly high levels of service that have been missing in the Las Vegas market. Find out for yourself why Precision Opinion Focus+ is the Most Trusted Name in Market Research.

Distance From Airport

5 miles

Estimated Travel Time From Airport

13 minutes

Focus Group Facility Features
  • Auditorium
  • Client Lounge
  • Computer Usability Lab
  • 1-on-1 Room
  • 1-on-1 Observation
  • Product Testing Lab
  • Webconferencing
Additional Amenities Offered
  • Air Conditioning
  • Audio Recording
  • Cameras With Client Control Options
  • CD Player
  • Flip Chart/White Boards
  • Handicapped Access
  • High Speed Internet
  • Laptop for Hire
  • LCD Projectors
  • Mac for Hire
  • Moderating
  • Onsite Parking
  • Patio/Garden
  • PC for Hire
  • Reception/Waiting Room
  • Recruitment
  • Television Monitors
  • Transcription Services
  • Translation Services
  • Video Recording
  • Wireless Internet

Rooms Available
Room Style Dimensions (given in feet) Adjacent Observation Room Capacity
Conference 25x20 10
Multiple 15x21 10
Multiple 15x25 10
Multiple 15x25 10
Conference 8x7 2
Conference 8x7 2

Phone Facility

Customer Contact

Jim Medick, President

Company Description

Precision Opinion is one of the largest field-service firms in the U.S., complete with a government compliance division and GSA certification. Precision partners on a domestic and international basis with social science research firms, political organizations, associations and the entertainment/tourism/gaming industry. Clients select from Precision Phone (450 CATI Stations); Precision OnLine (a patent-pending Internet platform); Precision Focus+ (for qualitative research); and Precision Consult. Our research partners are assured of the sole principle that birthed this company 20 years ago: TRUST. To discuss how a relationship with Precision Opinion might benefit your firm, call 702-483-4022.

Number of interviewing stations: 450

Number of stations using computer-aided interviewing (CATI): 450

Number of stations monitored on-site: 450

Number of stations monitored off-site: 450

Languages Spoken
  • Cantonese
  • English
  • Mandarin Chinese
  • Spanish

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