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Quester

Quester

Company Address:
6500 University Ave.
Suite 101
Des Moines, IA 50324
USA
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SourceBook

Customer Contact

Tim Hoskins, President

Company Description

Quester is home to seamlessly integrated hybrid research designs, removing the need to decide between a quantitative or qualitative design. Leveraging proprietary interviewing technology to employ large-scale, one-on-one online interviewing, Quester’s research adds the rigor of quantitative sampling to qualitative research. This approach gives every single survey respondent the opportunity to voice their reasoning, their perspective, and their opinion. A linguistic review of natural language brings qualitative insight from hundreds or thousands of consumers to key business initiatives. Contact Quester today to learn more.

Research Services
  • Advertising Research
  • Attitude/Usage Studies
  • Brand Equity
  • Brand Identity
  • Brand Positioning Studies
  • Business-To-Business Research
  • Concept Development
  • Concept Optimization
  • Concept Research
  • Concept Testing
  • Conjoint Analysis/Trade-Off Analysis
  • Consumer Research
  • Copy Testing
  • Copy Testing-Online
  • Customer Loyalty
  • Exploratory Research
  • Home-Use Tests
  • Hybrid Research (Qual/Quant)
  • In-Store Research
  • International Research
  • Lifestyle Research/Clustering
  • Market Opportunity Studies
  • Market Segmentation Studies
  • Mobile Surveys
  • Motivational Research
  • Name Development
  • Name Research
  • One-on-One (Depth) Interviews
  • Online Surveys
  • Overnight Interviewing
  • Personal/CAPI Interviewing
  • Primary Research
  • Product Positioning Studies
  • Product Purchasing Studies
  • Product Testing Research
  • Promotion Dev./Evaluation Studies
  • Psychographic Research
  • Psychological/Emotion Research
  • Qualitative Research
  • Qualitative-Online
  • Quantitative Research
  • Questionnaire Analysis
  • Segmentation Studies
  • Shopper Insights
  • Software-Qualitative
  • Statistical Analysis
  • Strategic Marketing
  • Strategy Research
  • Text Analytics
  • Tracking Research
Industries, Markets and Audiences
  • Automotive
  • Beverage
  • Candy/Confectionery
  • Cereals
  • Consumer Durables
  • Entertainment
  • Fast-Food Industry
  • Grocery/Supermarkets
  • Health & Beauty Aids
  • Health Care
  • Household Products/Services
  • Insurance
  • Mass Merchandisers
  • Packaged Goods
  • Pharmaceutical Products
  • Pharmacies/Drug Stores
  • Restaurants/Food Service
  • Retailing
  • Television

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These companies, organizations and individuals have opted to be listed in this Directory. Quirk's does not endorse these companies, organizations and individuals and makes no representations, warranties or guarantees as to, and assumes no responsibility for, the products or services provided by them. Quirk's expressly disclaims all liability for damages of any kind arising out of the use or performance of the products or services provided by those listed.