DPA (Davidson-Peterson Associates)
A Division of Digital Research, Inc.
201 Lafayette Center
Kennebunk, ME 04043-1853
This company is included in the following directories
Kevin Knight, Associate Director - Analytics
DPA has provided research services to the travel industry for over 30 years. We specialize in collecting and analyzing decision-support data for both the public and private sectors. Our services include feasibility studies, economic impact estimation, advertising development/effectiveness research, accountability studies and service quality measurement. We offer data collection via the Web, telephone, mail and face-to-face interviews (focus groups, intercepts).
- Advertising Effectiveness
- Focus Group-Moderating
- New Venture Analysis
- Program Effectiveness Studies
Industries, Markets and Audiences
- Hospitality Industry
- Theme Parks
Moderators on Staff
Karen Peterson, 1000 sessions, since 1974
Moderator Languages Spoken
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