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Sources for Research

Company Address:
170 West End Avenue, Suite PHC
New York, NY 10023
USA
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SourceBook

Customer Contact

Phyllis Morrow, President

Company Description

One stop shop for superlative qualitative services: from design and implementation through to analysis. Questionnaire/discussion guide design, qualitative strategy, recruitment, moderating, interviewing, report and analysis. The sources to access the difficult-to-reach business-to-business respondent: financial services; all technology; senior management; human resources; health care professions; small business and professionals services; upscale consumers; early adapters, environmental; legal research; and sports audience analysis. Sensitive client lists with high net worth respondents. Project management and field management services are available. Ethnographies, online focus groups, telephone interviewing and executive in-depth in-person interviewing and moderating also available.

Research Services
  • Association Membership Studies
  • Brand Loyalty Studies
  • Business-To-Business Research
  • Business-To-Business Research Consultation
  • Customer Loyalty
  • Executive Interviewing
  • Focus Group-Moderating
  • Focus Group-Online
  • Legal Research
  • Medical Interviewing
  • On-site Interviewing
  • One-on-One (Depth) Interviews
  • Qualitative Research
Industries, Markets and Audiences
  • Associations
  • Business-To-Business
  • Communications
  • Entrepreneurs/Small Business
  • Executives/Management
  • Financial/Investment/Banks
  • Legal
  • Pharmaceutical Products
  • Real Estate/Development
  • Seniors/Mature
  • Telecommunications

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