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PRS IN VIVO

PRS IN VIVO

Global Headquarters

Company Address:
500 Frank W. Burr Blvd.
Suite 5
Teaneck, NJ 07666
USA
View Map


SourceBook

Customer Contact

Jonathan Asher

Company Description

Perception Research Services and IN VIVO are pleased to announce the merger of their companies, uniting the world’s two leading research agencies focused on packaging, shopper marketing and new product innovation. PRS IN VIVO brings together packaging research, validated volume forecasting, expertise in new product testing, a global network of ShopperLabs, an extensive qualitative research team, leadership in eye-tracking research and behavioral economics (“Nudge”) to consumer goods marketing. With these capabilities, PRS IN VIVO will help FMCG marketers succeed at both the “1st moment of truth” (purchase) and the “2nd moment of truth” (product usage experience).

Research Services
  • Eye Tracking
  • In-Store Research
  • Package Development Research
  • Packaging Testing
  • Point-of-Purchase Research
  • Qualitative Research
Industries, Markets and Audiences
  • Packaged Goods

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