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Radius Global Market Research

Radius Global Market Research

Company Address:
120 Fifth Ave.
New York, NY 10011
USA
View Map


This company is included in the following directories

SourceBook

Customer Contact

Chip Lister, Managing Director
Lesley Brooks, Senior VP
Michelle Eichhorn, Senior VP
Mark Vogel, VP
Karen Buros, Director of Advanced Analytics
Cristina Pisano, VP

Company Description

Radius Global Market Research excels at addressing complex issues in development, marketing and communications for Fortune 500 companies, multinational companies and other industry leaders. We are a global team of smart marketers and savvy research professionals with diverse experience across dozens of industries. We are committed to bringing cutting-edge, custom research solutions to every engagement so that you can maximize your brand growth. Our intellectual capital is truly global, as Radius research engagements stretch from Asia, across Africa and Europe, to the Americas. Companies rely on Radius for strategic business-building guidance to optimize brand offerings, identify clear innovations and develop compelling customer propositions. This is our single-minded focus: taking brands to higher levels of performance and success.

Research Services
  • Advertising Claim Substantiation
  • Advertising Tracking
  • Attitude/Usage Studies
  • Brand Equity
  • Brand Positioning Studies
  • Brand/Image Tracking
  • Concept Optimization
  • Conjoint Analysis/Trade-Off Analysis
  • Corporate Image Studies
  • Customer Loyalty
  • Customer Satisfaction Studies
  • Eye Tracking
  • Home-Use Tests
  • International Research
  • Legal Research
  • Market Segmentation Studies
  • Marketing Research-Full Service
  • Mystery Shopping
  • Online Surveys
  • Packaging Testing
  • Pricing Research
  • Product Positioning Studies
  • Product Testing Research
  • Tracking Research
Industries, Markets and Audiences
  • Affluent/Wealthy
  • Beverage
  • Candy/Confectionery
  • Cereals
  • Communications
  • Consumer Durables
  • Consumer Services
  • Cosmetics
  • Electronics
  • Entertainment
  • Fast-Food Industry
  • Financial/Investment/Banks
  • Health & Beauty Aids
  • Insurance
  • Media
  • Packaged Goods
  • Paper & Related Products
  • Pharmaceutical Products
  • Restaurants/Food Service
  • Telecommunications
  • Tourism
  • Transportation

Panel

Customer Contact

Chip Lister

Company Description

Radius' proprietary Know More™ Internet panel represents over 3.4 million households, with over 6 million consumers in the U.S. and over 1.5 million consumers in Canada, the U.K. and Europe, Australia and Scandinavia. This size and reach allow Radius Global Market Research to support both ad hoc and ongoing tracking studies that require detailed quotas across gender, age, ethnicity and geography. Know More™ is a multi-sourced panel, using 15 to 25 different sources and a variety of methodologies. This allows us to provide a composition that reaches beyond the panelists to include other household members, including children, teenagers and seniors — groups that can be difficult to reach online.

Panel Titles and Features
Know More™ Internet Panel Size: 6,000,000 Panel Type: Online

This firm offers proprietary (client specific) panel management services

Mystery Shopping

Customer Contact

Chip Lister

Level of Mystery Shopping Services

Full service

Types of Mystery Shopping Services Offered
  • Competitor Shops
  • Incentive Based Programs
  • Merchandising Services
  • Online Reporting
  • Merchandising Audits
  • Price Audits
Industries/Sectors Served
  • Business
  • Entertainment
  • Financial Services
  • Health Care
  • Hospitality
  • Retail
  • Service (hotel,travel etc.)
Geographic Scope of Shopping Services
  • Asia Japan
  • Asia South East
  • Asia Western
  • Australia/NewZealand
  • Canada Eastern
  • Canada Central
  • Canada Western
  • Caribbean
  • Central America
  • Europe Eastern
  • Europe Central
  • Europe Western
  • Mexico
  • Middle East
  • South America
  • USA Mid Atlantic
  • USA MidWest
  • USA Mountain
  • USA Northeast
  • USA NorthWest
  • USA South Atlantic
  • USA South Central
  • USA SouthWest
  • USA Pacific Coast

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