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Issues and Answers Network, Inc.

Global Marketing Research

Company Address:
5151 Bonney Rd., Suite 100
Virginia Beach, VA 23462
USA
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This company is included in the following directories

SourceBook

Customer Contact

Peter J. McGuinness, President
Carla Lindemann, Chief Operating Officer

Company Description

Issues and Answers Network Inc. is an independent global marketing research firm providing scalable research services - everything from survey and sampling design, in-house data collection and project management to data analysis and interpretation. Our international network of reliable alliance partners extends our research capabilities to Africa, Asia, Central America, South America, Europe, Eastern Europe, the Pacific Rim, the Middle East and Scandinavia. Scalable research services include: in-house data collection (400 CATI stations across five call centers located in the U.S.; new services such as Web-based research, Instant Consumer Evaluation® and interactive voice response; four on-staff moderators; in-person interviews; direct mail). Project management (experienced account executives who guide you through every step of the research process). Data processing and tabulation. Analysis (multivariate, trade-off, factor, conjoint and discrete choice; Risk Reduction Research® to assist retailers and manufacturers in pre-selecting styles, designs and products that have a greater likelihood of success). Strategic consulting (recommendations to guide strategic marketing decisions based on actionable research findings). Snapshot of industries include: agriculture, alcoholic beverages, consumer durables, beauty, health, pharmaceuticals, IT/telecommunications, financial services, food and beverages, hospitality and lifestyle products. Offering Query and CfMC research software.

Research Services
  • Coding
  • Data Analysis
  • Data Collection Field Services
  • Data Crosstabulation
  • Data Entry
  • Focus Group-Moderating
  • Interactive Voice Response (IVR)
  • International Research
  • Online Surveys
  • Telephone Interviewing/CATI

Focus Facility

Distance From Airport

10 miles

Estimated Travel Time From Airport

15 minutes

Focus Group Facility Features
  • Test Kitchen
  • Videoconferencing
  • Webconferencing

Rooms Available
Room Style Dimensions (given in feet) Adjacent Observation Room Capacity
Conference 21x24 10

Moderating

Moderators on Staff

Shelly Clark
Carla Lindemann
Peter McGuinness
Amber Reilly

Company Description

Issues and Answers Network Inc. is a global marketing research firm providing cutting-edge quantitative, qualitative and hybrid methodologies - everything from survey and sampling design, in-house data collection and project management to data analysis, if needed. Four professionally-certified moderators will manage all aspects of qualitative projects - a sampling of experience includes focus groups, one-on-one interviews, dyads, triads and mini-groups - all conducted in multiple industries including alcoholic beverages, apparel, consumer durables, food, pharmaceuticals and telecommunications, just to name a few.

Industries, Markets and Audiences
  • Apparel/Accessories/Textiles
  • Beverage
  • Communications
  • Consumer Durables
  • Consumers
  • Health Care
  • Household Products/Services
  • Managed Care
  • Media
  • Medical
  • Medical/Surgical Products
  • Pharmaceutical Products
  • Physicians
  • Restaurants/Food Service
  • Travel
Moderator Languages Spoken
  • English

Phone Facility

Company Description

Issues and Answers Network Inc. is an independent global marketing research firm providing scalable research services - everything from survey and sampling design, in-house data collection and project management to data analysis and interpretation. Scalable research services include in-house data collection with 400 CATI stations across five call centers located in the U.S.

Number of interviewing stations: 400

Number of stations using computer-aided interviewing (CATI): 400

Number of stations monitored on-site: 400

Number of stations monitored off-site: 400

Languages Spoken
  • English

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