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The Dieringer Research Group, Inc.

Company Address:
200 Bishops Way
Brookfield, WI 53005
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This company is included in the following directories


Customer Contact

Nikki Riggleman

Company Description

We are a marketing research agency that helps you make confident decisions. Our goal is to address your business questions, highlight opportunities and ensure our insights can seamlessly be incorporated in your decisions and strategies. With over 40 years of experience working on behalf of a diverse clientele, our custom research solutions enable you to keep your customers at the center of your business, build profitable brands, launch new products and optimize your marketing strategy.

Research Services
  • Advertising Tracking
  • Attitude/Usage Studies
  • Brand Positioning Studies
  • Brand/Image Tracking
  • Conjoint Analysis/Trade-Off Analysis
  • Customer Satisfaction Studies
  • Focus Group-Facilities
  • Image Studies
  • Market Segmentation Studies
  • Mock Jury Trials
  • New Product Research
  • Product Testing Research
  • Segmentation Studies
  • Telephone Interviewing/CATI
Industries, Markets and Audiences
  • Financial/Investment/Banks
  • Health Care
  • Insurance
  • Packaged Goods
  • Utilities/Energy

Focus Facility

Customer Contact

Dan Salbreiter, Research Operations Manager

Company Description

The DRG Focus Center features two spacious Focus Suites plus a one-on-one Interviewing Suite. Our facility offers state-of-the-art technology for recording audio/video, streaming live discussions via the Internet, and conducting interactive polls with participants. As a full-service market research firm, we also provide recruiting, moderating, transcribing, discussion guide development and reporting services, all from our convenient location in the Milwaukee suburbs.

Distance From Airport

17 miles

Estimated Travel Time From Airport

25 minutes

Location Type

Office building

Focus Group Facility Features
  • Client Lounge
  • 1-on-1 Room
  • 1-on-1 Observation
  • Videoconferencing
  • Webconferencing
Additional Amenities Offered
  • Air Conditioning
  • Audio Recording
  • Cameras With Client Control Options
  • CD Player
  • DVD Player
  • Flip Chart/White Boards
  • Handicapped Access
  • High Speed Internet
  • Laptop for Hire
  • LCD Projectors
  • Mac for Hire
  • Moderating
  • Onsite Parking
  • PC for Hire
  • Reception/Waiting Room
  • Recruitment
  • Television Monitors
  • Transcription Services
  • Translation Services
  • Video Recording
  • Wireless Internet

Rooms Available
Room Style Dimensions (given in feet) Adjacent Observation Room Capacity
Conference 22x17 18
Conference 12x25 10
Conference 15x9 4


Moderators on Staff

Nicola Riggleman, 300 sessions, since 2002

Moderator Languages Spoken
  • English

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