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The Dieringer Research Group, Inc.

The Dieringer Research Group, Inc.

Company Address:
200 Bishops Way
Brookfield, WI 53005
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This company is included in the following directories


Customer Contact

Nikki Riggleman

Company Description

The Dieringer Research Group (The DRG) is a full-service marketing research agency with over 40 years of experience in qualitative and quantitative research design and execution. We have a creative, solution-oriented project management approach and have partnerships with clients in a wide range of industries including health care, insurance, financial services, CPG, utilities and manufacturing. The DRG enables our clients to make business decisions with confidence based on the market insights and consultation we provide.

Research Services
  • Attitude/Usage Studies
  • Brand Positioning Studies
  • Conjoint Analysis/Trade-Off Analysis
  • Customer Satisfaction Studies
  • Focus Group-Facilities
  • Market Segmentation Studies
  • New Product Research
  • Product Testing Research
Industries, Markets and Audiences
  • Financial/Investment/Banks
  • Health Care
  • Insurance
  • Packaged Goods
  • Utilities/Energy

Focus Facility

Customer Contact

Dan Salbreiter, Research Operations Manager

Company Description

The DRG Focus Center features two spacious Focus Suites plus a one-on-one Interviewing Suite. Our facility offers state-of-the-art technology for recording audio/video, streaming live discussions via the Internet, and conducting interactive polls with participants. As a full-service market research firm, we also provide recruiting, moderating, transcribing, discussion guide development and reporting services, all from our convenient location in the Milwaukee suburbs.

Distance From Airport

17 miles

Estimated Travel Time From Airport

25 minutes

Location Type

Office building

Focus Group Facility Features
  • Client Lounge
  • 1-on-1 Room
  • 1-on-1 Observation
  • Videoconferencing
  • Webconferencing
Additional Amenities Offered
  • Air Conditioning
  • Audio Recording
  • Cameras With Client Control Options
  • CD Player
  • DVD Player
  • Flip Chart/White Boards
  • Handicapped Access
  • High Speed Internet
  • Laptop for Hire
  • LCD Projectors
  • Mac for Hire
  • Moderating
  • Onsite Parking
  • PC for Hire
  • Reception/Waiting Room
  • Recruitment
  • Television Monitors
  • Transcription Services
  • Translation Services
  • Video Recording
  • Wireless Internet

Rooms Available
Room Style Dimensions (given in feet) Adjacent Observation Room Capacity
Conference 22x17 18
Conference 12x25 10
Conference 15x9 4


Moderators on Staff

Nicola Riggleman, 300 sessions, since 2002

Moderator Languages Spoken
  • English

Phone Facility

Customer Contact

Dan Salbreiter, Research Operations Manager

Number of interviewing stations: 50

Number of stations using computer-aided interviewing (CATI): 50

Number of stations monitored on-site: 50

Number of stations monitored off-site: 50

Languages Spoken
  • English

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