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IIR will hold its 14th annual Shopper Insights in Action event, themed "The Future of Shopping: Resetting expectations and synergzing ecosystems" on July 14-16 at the Navy Pier in Chicago. For more information visit http://www.iirusa.com/insightsintl/home.xml
According to IIR:
This year's Shopper Insights in Action emerges into a holistic Shopper Strategy Summit with a curated narrative of experience, expertise and new ideas for synthesizing activation across platforms, channels and partners.
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