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April 7-9, 2014
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Lindsey LaMotta, Conference Producer
Marcus Evans
312-540-3000 ext. 6536

Marcus Evans will present the eighth-annual Open Innovation Conference, themed "Enhancing the Scope of Your Creative Enterprise through Collaborative Innovation," on April 7-9 in Philadelphia. For more information visit

For more information contact Lindsey LaMotta, 312-540-3000 x6536 or

According to Marcus Evans:

the eighth-annual Open Innovation Conference will provide innovation leaders a unique opportunity to join with their peers to discuss issues central to establishing and growing their open innovation practice. Discussions will focus on:

  • development of open innovation programs based on shared visions and differentiated core competencies,
  • application of smart-risk strategies to the open innovation framework,
  • establishing common language that articulates the goals of the open innovation practice,
  • the identification of useful and reliable measures that report out the value of open innovation exercises,
  • cultures that foster collaboration at every level of their enterprise and
  • expansion scenarios that identify new opportunities for growth and collaboration on a global scale.

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