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The Advertising Research Foundation will hold its annual conference, themed "Audience Measurement 8.0," on June 10-11 at the Marriott Marquis in New York, focusing on the challenges of media measurement. For more information visit www.thearf.org/am-8.
According to the ARF:
Audience Measurement 8.0 is the largest event of its kind providing the latest cutting-edge thinking across a spectrum of communities. You will encounter the best minds from agencies, marketers, suppliers, media companies and academics. Hear first-time-ever-shared research and gain insights on social media, mobile, cross-platform, research quality and much more.
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