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BIG DATA FOR MARKETING FORUM

When
May 21-22, 2013
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Where
San Francisco
Organization
IQPC - International Quality and Productivity Center
http://www.bigdatamarketingforum.com
Description

The International Quality and Productivity Center will hold a conference focused on big data for marketing on May 21-22 in San Francisco. For more information visit www.bigdatamarketingforum.com.

According to the IQPC:

This event will arm marketers with practical strategies to leverage all that big data has to offer:

  • Strategically manage marketing campaigns based on insights across channels, devices and media
  • Leverage actionable analytics tools and capture consumers “in the moment”
  • Best practices from senior marketing executives from a diverse range of industries on how to measure, analyze and act on relevant insights
  • Integrate online and offline monitoring to drive a holistic customer engagement and brand management campaigns
  • Workshops on how to train your marketing department and bridge the marketing and IT skill set

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