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LUXURY INTERACTIVE

When
June 26-27, 2012
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Where
Bridgewaters in New York
Organization
WBR - Worldwide Business Research
http://www.luxuryint.com
Description

Worldwide Business Research will hold a conference, themed "Luxury Interactive," on June 26-27 at the Bridgewaters in New York. For more information visit www.luxuryint.com.

According to WBR:

For the 6th year, Luxury Interactive New York will bring together luxury brand marketing and ecommerce executives, innovators and thought leaders, offering insight and solutions for the most pressing issues facing the industry. Come to network and identify strategies to successfully drive and achieve your brands objectives through 2013.

Five key takeaways:

  1. Developing a successful multi-channel strategy

    Now that your brand is integrated throughout the online channel, come to Luxury Interactive to benchmark against your peers to formulate a world class multi-channel strategy and develop the right multi-channel organizational model.

  2. Approaching digital globalization

    The online channel has created a culture of globalization whether brands were ready for it or not. Whether focusing on the global strategy for your branding and/or ecommerce sections, Luxury Interactive will offer case studies from brands that have already developed a global digital strategy to help you and your team navigate key issues while creating a world class global strategy for 2013.

  3. Enhancing your customer service/ centricity

    While luxury brands have always prided themselves on the quality of personalized customer service in-store, they have been a step behind on developing that experience online.

  4. Engaging customers to cultivate loyalty and drive sales

    The key to driving sales isn’t just being online, but engaging your customers online. And the luxury customer is the most dynamic online consumer. Luxury Interactive is the only event where brand executives across industries have an opportunity to participate in thought-provoking round table discussions where you and your team can brainstorm with peers on best practices for engaging customers to cultivate loyalty and drive sales.

  5. Understanding trends in cutting edge innovation

    Luxury Interactive is a truly niche event that gathers the world’s top marketing executives, digital agency trailblazers, and thought leaders to address the latest in cutting edge digital innovations. Make sure you and your team are up-to-date on cutting edge innovations and as you review major innovations from the past 12-18 months, understand which, if any make sense for your brand’s strategy.
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