American Leaders will host a conference, themed "Customer Experience Management in Utilities: The Era of Empowered Customers," on February 24-25 in Baltimore. For more information visit http://bit.ly/1acx9dU.
According to American Leaders:
On the back of increased pressure on infrastructure and needed energy efficiency programs, utilities are facing a shift of roles in consumers' lives, moving beyond simple service provision to a relationship requiring a foundation of trust and interactivity.
As each touchpoint with increasingly empowered customers becomes more critical, innovation with digital and mobile options and direct transactions become more vital. Achieving customer satisfaction now requires considerable thought, planning and investment.
Whether extending the mobile experience to improve customer engagement or accelerating the development and deployment of cost-effective demand response, utilities need to accelerate their game. Speakers and delegates will pursue discourse on sdopting multichannel customer management programs for greater loyalty and satisfaction, measuring, analyzing reporting and crosschannel analytics for valuable insights and much more. Discover best practice, parallel challenges and new tactics at Customer Experience Management in Utilities: The Era of Empowered Customers.