WARC will hold a conference, themed "Next Generation Research: Staying ahead with innovative digital approaches to market research," on January 17 in London. For more information visit www.warc.com/nextgenresearch.
According to WARC:
At this time of great change and opportunity in market research, we’ve brought together a stellar cast for Warc’s Next Generation Research conference, focusing on online and digital research. Confirmed speakers already include Mars, Molson Coors, EMI Music, Guardian News & Media, RTL Netherlands, Starcom MediaVest, TNS, InSites Consulting and Google Consumer Surveys. The event will be chaired by industry luminary John Kearon of BrainJuicer.
Blending inspiring keynotes, practical experiences and insight into promising innovations, this one day, thought-leadership conference delivers the knowledge and network to keep up with the fast pace of change in market research. It will help you find the right tools in the researcher’s ever expanding digital toolkit and assess the real potential of new approaches.
View the program and book your place here
Why attend Next Generation Research?
Learn from the experiences of industry leaders
Understand which new research approaches can really deliver the fast, accurate and cost-effective insights you need
Meet Google Consumer Surveys face to face - find out more about their plans and get answers to your specific question
Network with the best in the business
Develop strategies to overcome the key challenges facing the modern market researcher