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The Belgian Association for Quantitative and Qualitative Marketing Research will hold its annual conference, themed "The Next Level," on December 13 at the Marriott Hotel in Ghent, Belgium. For more information visit www.baqmar.eu/conference.
According to BAQMaR:
Five years ago, the marketing research world was shaken up by the social media revolution. New technologies entered our field and new possibilities arrived. By now, a lot of those new techniques have become part of our lifes and how we do things. In the meanwhile, we are confronted with a whole series of new challenges: how to integrate the ‘new’ with the ‘old’ world, how to communicate research results in an impactful way, how to do research in emerging markets and what role will Google and Facebook play in the near future when it comes to research and data mining. What is the next big thing? Let’s find out at the BAQMaR Conference 2012 where we will bring things to ‘The Next Level.'
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