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The Neuromarketing Science and Business Administration (NMSBA) will hold a conference, titled "Smart Marketing Event" on December 2-3 in London.
For further information and to register, visit http://www.smart marketing event.com
According to NMSBA,
The Smart Marketing Event is the first marketing conference of its type dedicated to the interface between behavioural science and marketing. The event demonstrates why behavioural sciences in general, and behavioural economics in particular, are making such strong headways into advertising.
- Learn how consumers decide what to buy- Discuss how knowledge from the brain could enrich your marketing efforts- Become inspired by the business cases and practical application of neuroscience in business
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