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Packaging Shelf Test Methodology

Our company has recently developed a "piece of art" package for one of its products (we are working in the edible oils category), this package was test using a qualitative group as usual, and the results were excelltn.

When we started supplying the product with this new package, its performance on shelf was really lousy, it lost its beuaty & uniqness on the shelf.

I'd like us to share what we have regarding testing packages ON SHELF

Packaging Shelf Test Methodology

Packaging is a process of taking care about protection of the product. Packaging process may include convenience of packing, designing and packing an art in attractive manner. I suggest you that you may contact Stratistics market Research consulting services. For More Info: