Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This

Glossary of Marketing Research Terms

Results

Below is the term for your search. If you do not see what you are looking for, please modify your search criteria.

Disproportional Or Optimal Allocation
Sampling in which the number of elements taken from a given stratum is proportional to the relative size of the stratum and the standard deviation of the characteristic under consideration.

Search Again