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Market Research Jobs > Salary by Job Title > Account Executive/Manager 

Account executive salary - corporate side of market research

Note: The market research salary and compensation survey was conducted online in April 2014 among Quirk’s subscribers. In total we received 3,721 responses. We received 1,220 usable surveys from client-side researchers (corporate market research) and achieved an interval of 1.53 at the 95 percent confidence level. (Not all respondents answered all questions.)

For a complete survey results follow the link below:
Market research salaries by job title

Account executive/manager salary by:

Industry Count Base Bonus Dividends* Other* Total
Advertising/Public Relations 2 $83,000 $10,000 $0 $0 $93,000
Agriculture      
Automotive      
Banking/Financial      
Building Materials/Products      
Computer Hardware/Software      
Construction/Housing      
Consulting      
Consumer Goods      
Education 1 $43,000 $0 $0 $0 $43,000
Entertainment 1 $51,000 $0 $0 $0 $51,000
Food/Beverage      
Government      
Health Care/Pharmaceuticals      
Hospitality (hotels, restaurants, etc.)      
Insurance      
Manufacturing      
Media/Publishing/Information 1 $80,000 $10,000 $0 $0 $90,000
Non-Profits      
Retail      
Technology/IT/Web 1 $90,000 $0 $0 $0 $90,000
Telecommunications      
Transportation      
Travel      
Utilities/Energy      
Other      
Average 6 $71,667 $5,000 $0 $0 $76,667
Region in which located Count Base Bonus Dividends* Other* Total
North East (CT, MA, ME, NH, RI, VT)            
Mid Atlantic (NJ, NY, PA) 2 $63,000 $5,000 $0 $0 $68,000
East North Central (IL, IN, MI, OH, WI)      
West North Central (IA, KS, MN, MO, NE, ND, SD) 1 $43,000 $0 $0 $0 $43,000
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV) 2 $85,500 $10,000 $0 $0 $95,500
East South Central (AL, KY, MS, TN)      
West South Central (AR, LA, OK, TX)      
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY)      
Pacific Coast (AK, CA, HI, OR, WA)      
Canada      
Mexico      
Central and South America      
Eastern Europe      
Western Europe 1 $90,000 $0 $0 $0 $90,000
Asia      
Middle East      
Africa      
Australia/New Zealand      
Average 6 $71,667 $5,000 $0 $0 $76,667
Annual revenue/sales of organization Count Base Bonus Dividends* Other* Total
< $1 Million US dollars            
$1M - $3M 1 $80,000 $10,000 $0 $0 $90,000
$3M - $6M 1 $90,000 $0 $0 $0 $90,000
$6M - $10M      
$10M - $50M 2 $44,500 $0 $0 $0 $44,500
$50M - $100M 1 $51,000 $0 $0 $0 $51,000
$100M - $300M      
$300M - $500M      
$500M - $1 Billion      
>$1 Billion US dollars 1 $120,000 $20,000 $0 $0 $140,000
Average 6 $71,667 $5,000 $0 $0 $76,667
Number of full-time equivalent market researchers on staff Count Base Bonus Dividends* Other* Total
0            
1 - 2 1 $80,000 $10,000 $0 $0 $90,000
3 - 5 2 $44,500 $0 $0 $0 $44,500
6 - 10 1 $51,000 $0 $0 $0 $51,000
11 - 15      
16  - 25 2 $105,000 $10,000 $0 $0 $115,000
>25      
Average 6 $71,667 $5,000 $0 $0 $76,667
Number of years of experience in marketing research Count Base Bonus Dividends* Other* Total
< 1 year 1 $80,000 $10,000 $0 $0 $90,000
1 - 2 1 $51,000 $0 $0 $0 $51,000
3 - 5      
6 - 10 2 $66,500 $0 $0 $0 $66,500
11 - 15      
16  - 25 1 $120,000 $20,000 $0 $0 $140,000
>25      
Average 5 $76,800 $6,000 $0 $0 $82,800
Years at current job Count Base Bonus Dividends* Other* Total
< 1 year 1 $51,000 $0 $0 $0 $51,000
1 - 2 2 $66,500 $0 $0 $0 $66,500
3 - 5 1 $120,000 $20,000 $0 $0 $140,000
6 - 10      
11 - 15      
16  - 25 1 $80,000 $10,000 $0 $0 $90,000
>25      
Average 5 $76,800 $6,000 $0 $0 $82,800
Amount of work time spent conducting, coordinating and analyzing marketing research Count Base Bonus Dividends* Other* Total
0%            
< 15% 4 $83,250 $7,500 $0 $0 $90,750
15% - 25%      
26% - 50%      
51% - 75%      
> 75% 1 $51,000 $0 $0 $0 $51,000
Average 5 $76,800 $6,000 $0 $0 $82,800
Number of employees supervised Count Base Bonus Dividends* Other* Total
0 (None) 3 $62,333 $0 $0 $0 $62,333
1 - 2 1 $120,000 $20,000 $0 $0 $140,000
3 - 5      
6 - 10 1 $43,000 $0 $0 $0 $43,000
> 10 1 $80,000 $10,000 $0 $0 $90,000
Average 6 $71,667 $5,000 $0 $0 $76,667
Highest degree achieved Count Base Bonus Dividends* Other* Total
High-school graduate            
College graduate 2 $61,500 $5,000 $0 $0 $66,500
Masters program graduate 3 $87,000 $6,667 $0 $0 $93,667
Ph.D. graduate      
Average 5 $76,800 $6,000 $0 $0 $82,800
Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Dividends* Other* Total
Yes 1 $90,000 $0 $0 $0 $90,000
No 4 $73,500 $7,500 $0 $0 $81,000
Average 5 $76,800 $6,000 $0 $0 $82,800
Gender Count Base Bonus Dividends* Other* Total
Male            
Female 5 $76,800 $6,000 $0 $0 $82,800
Average 5 $76,800 $6,000 $0 $0 $82,800
Age Count Base Bonus Dividends* Other* Total
< 25            
25 - 30 1 $51,000 $0 $0 $0 $51,000
31 - 35 2 $66,500 $0 $0 $0 $66,500
36 - 45 2 $100,000 $15,000 $0 $0 $115,000
46 - 55      
56 - 65      
66+      
Average 5 $76,800 $6,000 $0 $0 $82,800