Skip to: Main Content / Navigation

  • Facebook
  • Twitter
  • LinkedIn
  • Add This
Market Research Jobs > Salary by Job Title > Adminstrator/Coordinator 

Administrator salary - corporate side of market research

Note: The market research salary and compensation survey was conducted online from May 12 to June 9, 2015 among Quirk’s subscribers. In total we received 3,043 responses. We received 1,057 usable surveys from client-side researchers (corporate market research) and 1,496 usable surveys from provider-side researchers (market research company employees). An interval (margin of error) of 1.7 at the 95 percent confidence level was achieved. (Not all respondents answered all questions.)

For a complete survey results follow the link below:
Market research salaries by job title

Adminstrator/Coordinator salary by:

Industry Count Base Bonus Dividends* Other* Total
Advertising/Public Relations
Agriculture
Automotive
Banking/Financial
Building Materials/Products
Computer Hardware/Software
Construction/Housing
Consulting
Consumer Goods
Education
Entertainment 1 $52,000 $0 $0 $0 $52,000
Food/Beverage
Government 1 $65,000 $0 $0 $0 $65,000
Health Care/Pharmaceuticals 5 $61,600 $1,200 $1,200 $200 $64,200
Hospitality (hotels, restaurants, etc.) 1 $33,000 $0 $0 $0 $33,000
Insurance 1 $51,000 $0 $0 $0 $51,000
Manufacturing 2 $54,000 $0 $0 $0 $54,000
Media/Publishing/Information
Non-Profits
Retail
Technology/IT/Web
Telecommunications
Transportation
Travel
Utilities/Energy
Other
Average 11 $56,091 $545 $545 $91 $57,273
Region in which located Count Base Bonus Dividends* Other* Total
North East (CT, MA, ME, NH, RI, VT) 2 $64,500 $2,500 $0 $0 $67,000
Mid Atlantic (NJ, NY, PA) 2 $46,000 $500 $3,000 $500 $50,000
East North Central (IL, IN, MI, OH, WI) 3 $76,000 $0 $0 $0 $76,000
West North Central (IA, KS, MN, MO, NE, ND, SD) 2 $42,000 $0 $0 $0 $42,000
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV)
East South Central (AL, KY, MS, TN) 1 $32,000 $0 $0 $0 $32,000
West South Central (AR, LA, OK, TX)
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY)
Pacific Coast (AK, CA, HI, OR, WA) 1 $52,000 $0 $0 $0 $52,000
Canada
Mexico
Central and South America
Eastern Europe
Western Europe
Asia
Middle East
Africa
Australia/New Zealand
Average 11 $56,091 $545 $545 $91 $57,273
Annual revenue/sales of organization Count Base Bonus Dividends* Other* Total
< $1 Million US dollars 1 $65,000 $0 $0 $0 $65,000
$1M - $3M
$3M - $6M 1 $33,000 $0 $0 $0 $33,000
$6M - $10M
$10M - $50M 3 $46,000 $333 $0 $333 $46,667
$50M - $100M
$100M - $300M
$300M - $500M 1 $64,000 $5,000 $0 $0 $69,000
$500M - $1 Billion 1 $32,000 $0 $0 $0 $32,000
>$1 Billion US dollars 3 $78,000 $0 $2,000 $0 $80,000
Average 10 $56,600 $600 $600 $100 $57,900
Number of full-time equivalent market researchers on staff Count Base Bonus Dividends* Other* Total
0 2 $54,000 $0 $0 $0 $54,000
1 - 2 1 $120,000 $0 $0 $0 $120,000
3 - 5 2 $49,000 $0 $0 $0 $49,000
6 - 10 1 $51,000 $0 $0 $0 $51,000
11 - 15
16  - 25 1 $64,000 $5,000 $0 $0 $69,000
>25 3 $48,000 $333 $2,000 $333 $50,667
Average 10 $58,500 $600 $600 $100 $59,800
Number of years of experience in marketing research Count Base Bonus Dividends* Other* Total
< 1 year 2 $41,000 $500 $0 $500 $42,000
1 - 2 1 $33,000 $0 $0 $0 $33,000
3 - 5 1 $54,000 $0 $0 $0 $54,000
6 - 10 4 $75,000 $1,250 $0 $0 $76,250
11 - 15 1 $62,000 $0 $6,000 $0 $68,000
16  - 25
>25
Average 9 $59,000 $667 $667 $111 $60,444
Years at current job Count Base Bonus Dividends* Other* Total
< 1 year 1 $30,000 $1,000 $0 $1,000 $32,000
1 - 2 3 $54,000 $1,667 $0 $0 $55,667
3 - 5 2 $57,000 $0 $3,000 $0 $60,000
6 - 10
11 - 15 1 $54,000 $0 $0 $0 $54,000
16  - 25 1 $51,000 $0 $0 $0 $51,000
>25 1 $120,000 $0 $0 $0 $120,000
Average 9 $59,000 $667 $667 $111 $60,444
Amount of work time spent conducting, coordinating and analyzing marketing research Count Base Bonus Dividends* Other* Total
0% 3 $74,333 $0 $0 $0 $74,333
< 15% 2 $58,000 $0 $3,000 $0 $61,000
15% - 25% 2 $49,000 $0 $0 $0 $49,000
26% - 50%
51% - 75% 1 $30,000 $1,000 $0 $1,000 $32,000
> 75% 1 $64,000 $5,000 $0 $0 $69,000
Average 9 $59,000 $667 $667 $111 $60,444
Number of employees supervised Count Base Bonus Dividends* Other* Total
0 (None) 8 $50,125 $125 $750 $125 $51,125
1 - 2 3 $72,000 $1,667 $0 $0 $73,667
3 - 5
6 - 10
> 10
Average 11 $56,091 $545 $545 $91 $57,273
Highest degree achieved Count Base Bonus Dividends* Other* Total
High-school graduate 3 $55,667 $0 $2,000 $0 $57,667
College graduate 5 $48,800 $1,200 $0 $200 $50,200
Masters program graduate 1 $120,000 $0 $0 $0 $120,000
Ph.D. graduate
Average 9 $59,000 $667 $667 $111 $60,444
Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Dividends* Other* Total
Yes
No 9 $59,000 $667 $667 $111 $60,444
Average 9 $59,000 $667 $667 $111 $60,444
Gender Count Base Bonus Dividends* Other* Total
Male 4 $69,250 $250 $1,500 $250 $71,250
Female 5 $50,800 $1,000 $0 $0 $51,800
Average 9 $59,000 $667 $667 $111 $60,444
Age Count Base Bonus Dividends* Other* Total
< 25 1 $30,000 $1,000 $0 $1,000 $32,000
25 - 30 3 $49,667 $1,667 $0 $0 $51,333
31 - 35
36 - 45 1 $65,000 $0 $0 $0 $65,000
46 - 55 2 $56,500 $0 $3,000 $0 $59,500
56 - 65 2 $87,000 $0 $0 $0 $87,000
66+
Average 9 $59,000 $667 $667 $111 $60,444

*Bonus was defined as bonus or comission for 2014 in US dollars.

*Dividends was defined as compensation in the form of dividends, stock options or profit sharing in US dollars for 2014.

*Other was defined as annual value of other compensation (company car, health club membership, mobile phone etc.) in US dollars.