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Other market research titles salary - corporate side of market research
Note: The market research salary and compensation survey was conducted online in May 2011 among Quirk’s subscribers. We received 1,312 usable surveys from client-side researchers (corporate market research) and achieved an interval of 2.6 at the 95 percent confidence level. (Not all respondents answered all questions.)
For a complete survey results follow the links below:
Client-side (corporate) market research salary survey results
Provider-side (research company) marketing research salary survey results
Salary by:
| Advertising/Public Relations |
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| Agriculture |
$92,000 |
$0 |
$92,000 |
| Automotive |
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| Banking/Financial |
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| Building Materials/Products |
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| Computer Hardware/Software |
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| Construction/Housing |
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| Consulting |
$84,500 |
$6,250 |
$90,750 |
| Consumer Goods |
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| Education |
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| Entertainment |
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| Food/Beverage |
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| Government |
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| Health Care/Pharmaceuticals |
$71,667 |
$5,000 |
$76,667 |
| Hospitality (hotels, restaurants, etc.) |
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| Insurance |
$83,000 |
$10,000 |
$93,000 |
| Manufacturing |
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| Media/Publishing/Information |
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| Non-Profits |
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| Retail |
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| Technology/IT/Web |
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| Telecommunications |
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| Transportation |
$30,000 |
$0 |
$30,000 |
| Travel |
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| Utilities/Energy |
$86,000 |
$14,000 |
$100,000 |
| Other |
$94,000 |
$11,500 |
$105,500 |
| Average |
$80,600 |
$6,929 |
$87,529 |
| North East (CT, MA, ME, NH, RI, VT) |
$40,000 |
$4,000 |
$44,000 |
| Mid Atlantic (NJ, NY, PA) |
$90,500 |
$8,500 |
$99,000 |
| East North Central (IL, IN, MI, OH, WI) |
$74,667 |
$3,800 |
$78,467 |
| West North Central (IA, KS, MN, MO, NE, ND, SD) |
$142,000 |
$16,000 |
$158,000 |
| South Atlantic (DE, FL, GA, MD, NC, SC, VA, WV) |
$30,000 |
$0 |
$30,000 |
| East South Central (AL, KY, MS, TN) |
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| West South Central (AR, LA, OK, TX) |
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| Mountain (AZ, CO, ID, MT, NM, NV, UT, WY) |
$92,000 |
$0 |
$92,000 |
| Pacific Coast (AK, CA, HI, OR, WA) |
$100,000 |
$20,000 |
$120,000 |
| Canada |
$88,000 |
$10,500 |
$98,500 |
| Mexico/Central and South America |
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| Europe |
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| Asia |
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| Middle East |
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| Africa |
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| Australia/New Zealand |
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| Average |
$80,600 |
$6,929 |
$87,529 |
|
| $1Million US dollars |
$70,000 |
$0 |
$70,000 |
| $1M - $3M |
$30,000 |
$0 |
$30,000 |
| $3M - $6M |
$65,000 |
$5,500 |
$70,500 |
| $6M - $10M |
|
|
|
| $10M - $50M |
$74,000 |
$2,500 |
$76,500 |
| $50M - $100M |
$92,000 |
$0 |
$92,000 |
| $100M - $300M |
$100,000 |
$20,000 |
$120,000 |
| $300M - $500M |
$142,000 |
$16,000 |
$158,000 |
| $500M - $1 Billion |
$91,000 |
$17,000 |
$108,000 |
| >$1 Billion US dollars |
$87,000 |
$8,333 |
$95,333 |
| Average |
$81,000 |
$7,231 |
$88,231 |
| 0 |
$35,000 |
$2,000 |
$37,000 |
| 1 - 2 |
$75,333 |
$7,000 |
$82,333 |
| 3 - 5 |
$91,000 |
$3,500 |
$94,500 |
| 6 - 10 |
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|
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| 11 - 15 |
$108,500 |
$9,500 |
$118,000 |
| 16 - 25 |
$99,000 |
$0 |
$99,000 |
| >25 |
$83,000 |
$10,600 |
$93,600 |
| Average |
$80,600 |
$6,929 |
$87,529 |
| 1 year |
$60,000 |
$0 |
$60,000 |
| 1 - 2 |
|
|
|
| 3 - 5 |
$66,000 |
$4,500 |
$70,500 |
| 6 - 10 |
$83,250 |
$13,000 |
$96,250 |
| 11 - 15 |
$88,000 |
$3,333 |
$91,333 |
| 16 - 25 |
$142,000 |
$16,000 |
$158,000 |
| >25 |
$86,000 |
$14,000 |
$100,000 |
| Average |
$80,600 |
$6,929 |
$87,529 |
| 0% |
|
|
|
| 15% |
$73,400 |
$600 |
$74,000 |
| 15% - 25% |
$55,333 |
$7,500 |
$62,833 |
| 26% - 50% |
$121,000 |
$18,000 |
$139,000 |
| 51% - 75% |
$92,000 |
$2,000 |
$94,000 |
| > 75% |
$85,500 |
$10,250 |
$95,750 |
| Average |
$80,600 |
$6,929 |
$87,529 |
| 0 (None) |
$76,583 |
$6,909 |
$83,492 |
| 1 - 2 |
$56,000 |
$3,000 |
$59,000 |
| 3 - 5 |
$117,000 |
$9,000 |
$126,000 |
| 6 - 10 |
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| > 10 |
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| Average |
$80,600 |
$6,929 |
$87,529 |
| High-school graduate |
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| College graduate |
$72,600 |
$7,600 |
$80,200 |
| Masters program graduate |
$83,778 |
$7,125 |
$90,903 |
| Ph.D. graduate |
$92,000 |
$2,000 |
$94,000 |
| Average |
$80,600 |
$6,929 |
$87,529 |
| Yes |
$81,000 |
$12,500 |
$93,500 |
| No |
$80,538 |
$6,000 |
$86,538 |
| Average |
$80,600 |
$6,929 |
$87,529 |
| Male |
$85,000 |
$6,667 |
$91,667 |
| Female |
$74,000 |
$7,400 |
$81,400 |
| Average |
$80,600 |
$6,929 |
$87,529 |
| 25 |
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| 25 - 30 |
$69,250 |
$10,000 |
$79,250 |
| 31 - 35 |
$84,000 |
$5,500 |
$89,500 |
| 36 - 45 |
$79,200 |
$3,200 |
$82,400 |
| 46 - 55 |
$96,000 |
$16,000 |
$112,000 |
| 56 - 65 |
$88,000 |
$7,000 |
$95,000 |
| 66+ |
|
|
|
| Average |
$80,600 |
$6,929 |
$87,529 |
