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Market Research Jobs > Salary by Job Title > Senior Research Analyst 

Senior research analyst salary - corporate side of market research

Note: The market research salary and compensation survey was conducted online in April 2014 among Quirk’s subscribers. In total we received 3,721 responses. We received 1,220 usable surveys from client-side researchers (corporate market research) and achieved an interval of 1.53 at the 95 percent confidence level. (Not all respondents answered all questions.)

For a complete survey results follow the link below:
Market research salaries by job title

Senior research analyst salary by:

Industry Count Base Bonus Dividends* Other* Total
Advertising/Public Relations 5 $88,800 $3,800 $13,600 $25,600 $131,800
Agriculture      
Automotive 7 $60,714 $1,857 $286 $857 $63,714
Banking/Financial 8 $76,375 $3,000 $0 $1,500 $80,875
Building Materials/Products      
Computer Hardware/Software      
Construction/Housing      
Consulting 2 $87,500 $5,000 $0 $0 $92,500
Consumer Goods 11 $79,818 $3,364 $2,273 $455 $85,909
Education 4 $68,000 $500 $0 $4,000 $72,500
Entertainment 3 $63,000 $1,000 $0 $3,333 $67,333
Food/Beverage 9 $77,222 $5,333 $0 $0 $82,556
Government 4 $79,750 $1,750 $0 $1,750 $83,250
Health Care/Pharmaceuticals 11 $79,273 $4,455 $1,091 $545 $85,364
Hospitality (hotels, restaurants, etc.) 1 $80,000 $2,000 $0 $0 $82,000
Insurance 6 $78,667 $8,333 $2,500 $3,667 $93,167
Manufacturing 15 $77,733 $4,333 $200 $733 $83,000
Media/Publishing/Information 10 $65,200 $5,100 $500 $0 $70,800
Non-Profits 5 $61,600 $400 $1,400 $0 $63,400
Retail 5 $74,400 $8,000 $13,600 $800 $96,800
Technology/IT/Web 5 $81,400 $13,600 $31,400 $22,000 $148,400
Telecommunications 2 $110,500 $15,500 $2,500 $56,000 $184,500
Transportation 5 $61,200 $3,200 $14,600 $0 $79,000
Travel 5 $69,600 $2,200 $600 $2,000 $74,400
Utilities/Energy 9 $80,556 $8,889 $0 $333 $89,778
Other 5 $72,600 $4,600 $2,800 $600 $80,600
Average 137 $75,182 $4,752 $3,336 $3,394 $86,664
Region in which located Count Base Bonus Dividends* Other* Total
North East (CT, MA, ME, NH, RI, VT) 6 $90,833 $5,500 $833 $3,500 $100,667
Mid Atlantic (NJ, NY, PA) 14 $72,214 $3,500 $0 $0 $75,714
East North Central (IL, IN, MI, OH, WI) 25 $75,960 $6,080 $3,200 $1,240 $86,480
West North Central (IA, KS, MN, MO, NE, ND, SD) 18 $85,778 $6,778 $333 $6,333 $99,222
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV) 19 $66,947 $2,684 $5,474 $6,421 $81,526
East South Central (AL, KY, MS, TN) 8 $75,750 $6,875 $26,000 $0 $108,625
West South Central (AR, LA, OK, TX) 12 $91,167 $4,833 $2,000 $1,250 $99,250
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY) 3 $94,667 $4,333 $0 $0 $99,000
Pacific Coast (AK, CA, HI, OR, WA) 17 $80,765 $4,529 $1,412 $7,882 $94,588
Canada 2 $73,500 $8,500 $1,500 $3,500 $87,000
Mexico      
Central and South America 3 $27,667 $0 $0 $4,000 $31,667
Eastern Europe 1 $15,000 $1,000 $0 $0 $16,000
Western Europe 2 $47,500 $0 $1,500 $1,500 $50,500
Asia 2 $6,500 $2,000 $0 $0 $8,500
Middle East 1 $40,000 $4,000 $0 $3,000 $47,000
Africa 2 $37,500 $6,000 $0 $1,500 $45,000
Australia/New Zealand 2 $102,000 $1,500 $0 $0 $103,500
Average 137 $75,182 $4,752 $3,336 $3,394 $86,664
Annual revenue/sales of organization Count Base Bonus Dividends* Other* Total
< $1 Million US dollars 2 $63,500 $0 $0 $0 $63,500
$1M - $3M 5 $50,400 $2,400 $1,000 $400 $54,200
$3M - $6M 2 $65,000 $0 $32,500 $0 $97,500
$6M - $10M 2 $90,000 $3,500 $0 $0 $93,500
$10M - $50M 9 $59,444 $10,000 $6,333 $3,000 $78,778
$50M - $100M 8 $65,375 $6,125 $750 $16,500 $88,750
$100M - $300M 9 $70,444 $2,222 $333 $444 $73,444
$300M - $500M 9 $71,222 $2,222 $1,111 $556 $75,111
$500M - $1 Billion 13 $73,308 $5,846 $385 $2,077 $81,615
>$1 Billion US dollars 68 $82,941 $5,074 $3,309 $3,868 $95,191
Average 127 $75,709 $4,874 $2,961 $3,622 $87,165
Number of full-time equivalent market researchers on staff Count Base Bonus Dividends* Other* Total
0 2 $54,000 $0 $0 $9,500 $63,500
1 - 2 32 $68,750 $5,750 $2,344 $719 $77,563
3 - 5 40 $74,950 $3,700 $4,975 $2,950 $86,575
6 - 10 20 $72,150 $4,600 $1,050 $8,400 $86,200
11 - 15 10 $83,400 $5,600 $800 $300 $90,100
16  - 25 8 $85,875 $5,000 $750 $250 $91,875
>25 21 $82,810 $5,714 $3,619 $6,286 $98,429
Average 133 $75,256 $4,812 $2,895 $3,496 $86,459
Number of years of experience in marketing research Count Base Bonus Dividends* Other* Total
< 1 year 2 $86,000 $0 $0 $6,000 $92,000
1 - 2 3 $66,667 $4,000 $0 $0 $70,667
3 - 5 32 $63,406 $5,000 $4,031 $875 $73,313
6 - 10 43 $69,070 $2,930 $930 $1,628 $74,558
11 - 15 23 $86,435 $6,565 $304 $5,783 $99,087
16  - 25 20 $86,750 $6,700 $4,450 $5,900 $103,800
>25 10 $91,500 $5,700 $12,000 $10,400 $119,600
Average 133 $75,256 $4,812 $2,895 $3,496 $86,459
Years at current job Count Base Bonus Dividends* Other* Total
< 1 year 24 $75,833 $3,583 $250 $1,708 $81,375
1 - 2 42 $78,524 $3,905 $4,810 $3,143 $90,381
3 - 5 28 $65,571 $6,214 $2,607 $5,250 $79,643
6 - 10 25 $72,960 $4,280 $3,360 $5,760 $86,360
11 - 15 8 $92,750 $7,625 $1,875 $125 $102,375
16  - 25 2 $85,000 $9,000 $0 $0 $94,000
>25 1 $88,000 $11,000 $0 $0  
Average 130 $75,215 $4,777 $2,923 $3,577 $86,492
Amount of work time spent conducting, coordinating and analyzing marketing research Count Base Bonus Dividends* Other* Total
0% 2 $86,000 $0 $0 $6,000 $92,000
< 15% 2 $75,000 $10,000 $31,500 $0 $116,500
15% - 25% 7 $83,429 $6,857 $714 $23,143 $114,143
26% - 50% 18 $81,389 $4,389 $6,722 $6,167 $98,667
51% - 75% 34 $69,382 $3,206 $559 $324 $73,471
> 75% 70 $75,414 $5,486 $2,529 $2,414 $85,843
Average 133 $75,256 $4,812 $2,895 $3,496 $86,459
Number of employees supervised Count Base Bonus Dividends* Other* Total
0 (None) 106 $77,009 $5,208 $2,491 $1,840 $86,547
1 - 2 23 $67,130 $3,391 $5,261 $6,043 $81,826
3 - 5 2 $81,500 $2,500 $0 $0 $84,000
6 - 10 2 $69,500 $2,500 $0 $65,500 $137,500
> 10      
Average 133 $75,256 $4,812 $2,895 $3,496 $86,459
Highest degree achieved Count Base Bonus Dividends* Other* Total
High-school graduate            
College graduate 55 $72,600 $4,855 $982 $836 $79,273
Masters program graduate 71 $75,507 $4,718 $4,521 $5,718 $90,465
Ph.D. graduate 7 $93,571 $5,429 $1,429 $1,857 $102,286
Average 133 $75,256 $4,812 $2,895 $3,496 $86,459
Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Dividends* Other* Total
Yes 34 $79,559 $5,059 $4,382 $3,500 $92,500
No 99 $73,778 $4,727 $2,384 $3,495 $84,384
Average 133 $75,256 $4,812 $2,895 $3,496 $86,459
Gender Count Base Bonus Dividends* Other* Total
Male 45 $77,422 $4,978 $4,067 $5,489 $91,956
Female 88 $74,148 $4,727 $2,295 $2,477 $83,648
Average 133 $75,256 $4,812 $2,895 $3,496 $86,459
Age Count Base Bonus Dividends* Other* Total
< 25 3 $63,667 $1,333 $0 $333 $65,333
25 - 30 31 $63,516 $4,677 $1,968 $1,065 $71,226
31 - 35 35 $64,829 $3,743 $2,343 $1,057 $71,971
36 - 45 30 $84,100 $5,100 $1,433 $5,500 $96,133
46 - 55 24 $89,125 $6,000 $3,292 $5,250 $103,667
56 - 65 9 $93,667 $6,444 $13,333 $11,333 $124,778
66+ 1 $75,000 $5,000 $0 $1,000 $81,000
Average 133 $75,256 $4,812 $2,895 $3,496 $86,459