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Market Research Jobs > Salary by Job Title > Consultant 

Consultant salary - corporate side of market research

Note: The market research salary and compensation survey was conducted online in April 2014 among Quirk’s subscribers. In total we received 3,721 responses. We received 1,220 usable surveys from client-side researchers (corporate market research) and achieved an interval of 1.53 at the 95 percent confidence level. (Not all respondents answered all questions.) 

For a complete survey results follow the link below:
Market research salaries by job title

Consultant salary by:

Industry Count Base Bonus Dividends* Other* Total
Advertising/Public Relations            
Agriculture      
Automotive      
Banking/Financial      
Building Materials/Products      
Computer Hardware/Software 1 $92,000 $9,000 $4,000 $0 $105,000
Construction/Housing      
Consulting 2 $80,500 $0 $0 $0 $80,500
Consumer Goods      
Education 1 $72,000 $7,000 $0 $5,000 $84,000
Entertainment      
Food/Beverage      
Government      
Health Care/Pharmaceuticals 5 $105,400 $5,600 $0 $200 $111,200
Hospitality (hotels, restaurants, etc.)      
Insurance 3 $76,667 $12,667 $0 $0 $89,333
Manufacturing      
Media/Publishing/Information      
Non-Profits      
Retail 1 $110,000 $0 $0 $0 $110,000
Technology/IT/Web 2 $67,000 $0 $0 $0 $67,000
Telecommunications      
Transportation      
Travel      
Utilities/Energy 2 $84,000 $19,000 $0 $0 $103,000
Other 1 $75,000 $3,000 $0 $3,000 $81,000
Average 18 $87,167 $6,833 $222 $500 $94,722
Region in which located Count Base Bonus Dividends* Other* Total
North East (CT, MA, ME, NH, RI, VT)            
Mid Atlantic (NJ, NY, PA) 1 $86,000 $18,000 $0 $0 $104,000
East North Central (IL, IN, MI, OH, WI) 5 $79,600 $8,600 $0 $0 $88,200
West North Central (IA, KS, MN, MO, NE, ND, SD) 1 $69,000 $10,000 $0 $0 $79,000
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV) 2 $78,000 $6,500 $0 $0 $84,500
East South Central (AL, KY, MS, TN)      
West South Central (AR, LA, OK, TX) 1 $92,000 $9,000 $4,000 $0 $105,000
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY) 1 $72,000 $7,000 $0 $5,000 $84,000
Pacific Coast (AK, CA, HI, OR, WA) 2 $120,500 $2,500 $0 $500 $123,500
Canada 2 $85,500 $6,500 $0 $1,500 $93,500
Mexico      
Central and South America      
Eastern Europe      
Western Europe 1 $129,000 $4,000 $0 $0 $133,000
Asia      
Middle East      
Africa      
Australia/New Zealand 2 $77,500 $500 $0 $0 $78,000
Average 18 $87,167 $6,833 $222 $500 $94,722
Annual revenue/sales of organization Count Base Bonus Dividends* Other* Total
< $1 Million US dollars 1 $85,000 $0 $0 $0 $85,000
$1M - $3M 1 $129,000 $4,000 $0 $0 $133,000
$3M - $6M 1 $156,000 $5,000 $0 $1,000 $162,000
$6M - $10M      
$10M - $50M 2 $73,500 $5,000 $0 $4,000 $82,500
$50M - $100M      
$100M - $300M      
$300M - $500M 1 $86,000 $0 $0 $0 $86,000
$500M - $1 Billion 1 $80,000 $13,000 $0 $0 $93,000
>$1 Billion US dollars 9 $80,556 $10,111 $444 $0 $91,111
Average 16 $88,000 $7,688 $250 $563 $96,500
Number of full-time equivalent market researchers on staff Count Base Bonus Dividends* Other* Total
0 1 $156,000 $5,000 $0 $1,000 $162,000
1 - 2 4 $84,750 $5,500 $1,000 $750 $92,000
3 - 5 3 $79,000 $13,667 $0 $0 $92,667
6 - 10 2 $100,500 $5,500 $0 $2,500 $108,500
11 - 15 3 $92,333 $5,000 $0 $0 $97,333
16  - 25      
>25 3 $68,333 $6,333 $0 $0 $74,667
Average 16 $88,438 $7,063 $250 $563 $96,313
Number of years of experience in marketing research Count Base Bonus Dividends* Other* Total
< 1 year 3 $92,333 $11,000 $0 $333 $103,667
1 - 2      
3 - 5 2 $82,500 $6,500 $0 $0 $89,000
6 - 10 5 $78,000 $8,600 $0 $1,600 $88,200
11 - 15 2 $81,000 $5,000 $2,000 $0 $88,000
16  - 25 2 $77,500 $5,000 $0 $0 $82,500
>25 2 $103,000 $5,000 $0 $0 $108,000
Average 16 $84,688 $7,438 $250 $563 $92,938
Years at current job Count Base Bonus Dividends* Other* Total
< 1 year 5 $79,200 $3,200 $0 $0 $82,400
1 - 2 1 $86,000 $18,000 $0 $0 $104,000
3 - 5 8 $88,125 $5,875 $500 $1,125 $95,625
6 - 10 1 $96,000 $10,000 $0 $0 $106,000
11 - 15 1 $72,000 $28,000 $0 $0 $100,000
16  - 25      
>25      
Average 16 $84,688 $7,438 $250 $563 $92,938
Amount of work time spent conducting, coordinating and analyzing marketing research Count Base Bonus Dividends* Other* Total
0% 1 $85,000 $0 $0 $0 $85,000
< 15% 2 $74,000 $14,000 $0 $0 $88,000
15% - 25% 1 $69,000 $10,000 $0 $0 $79,000
26% - 50% 2 $79,500 $0 $0 $0 $79,500
51% - 75% 4 $98,000 $9,000 $0 $1,000 $108,000
> 75% 6 $83,667 $7,500 $667 $833 $92,667
Average 16 $84,688 $7,438 $250 $563 $92,938
Number of employees supervised Count Base Bonus Dividends* Other* Total
0 (None) 15 $83,533 $7,667 $267 $333 $91,800
1 - 2 1 $75,000 $3,000 $0 $3,000 $81,000
3 - 5      
6 - 10 1 $156,000 $5,000 $0 $1,000 $162,000
> 10      
Average 17 $87,294 $7,235 $235 $529 $95,294
Highest degree achieved Count Base Bonus Dividends* Other* Total
High-school graduate            
College graduate 9 $82,778 $6,778 $444 $333 $90,333
Masters program graduate 7 $87,143 $8,286 $0 $857 $96,286
Ph.D. graduate      
Average 16 $84,688 $7,438 $250 $563 $92,938
Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Dividends* Other* Total
Yes 4 $88,500 $12,500 $1,000 $0 $102,000
No 12 $83,417 $5,750 $0 $750 $89,917
Average 16 $84,688 $7,438 $250 $563 $92,938
Gender Count Base Bonus Dividends* Other* Total
Male 6 $81,500 $11,500 $0 $500 $93,500
Female 10 $86,600 $5,000 $400 $600 $92,600
Average 16 $84,688 $7,438 $250 $563 $92,938
Age Count Base Bonus Dividends* Other* Total
< 25            
25 - 30      
31 - 35 6 $79,333 $7,167 $0 $1,333 $87,833
36 - 45 3 $102,000 $6,333 $0 $333 $108,667
46 - 55 3 $77,667 $15,667 $1,333 $0 $94,667
56 - 65 4 $85,000 $2,500 $0 $0 $87,500
66+      
Average 16 $84,688 $7,438 $250 $563 $92,938