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Market Research Jobs > Salary by Job Title >  Market Research Associate 

Research associate salary at a market research company

Note: The market research salary and compensation survey was conducted online from April 26 to May 26, 2016 among Quirk’s subscribers. In total we received 3,236 responses. We received 1,280 usable surveys from client-side researchers (corporate market research) and 1,607 usable surveys from provider-side researchers (market research company employees). An interval (margin of error) of 1.7 at the 95 percent confidence level was achieved. (Not all respondents answered all questions.)

For a complete survey results follow the link below:
Market research salaries by job title

Research associate salary by:

Region in which located Count Base Bonus Dividends* Other* Total
North East (CT, MA, ME, NH, RI, VT) 2 $80,500 $6,000 $0 $0 $86,500
Mid Atlantic (NJ, NY, PA) 2 $66,500 $5,000 $0 $500 $72,000
East North Central (IL, IN, MI, OH, WI) 4 $47,750 $750 $250 $0 $48,750
West North Central (IA, KS, MN, MO, NE, ND, SD) 2 $45,500 $0 $0 $0 $45,500
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV) 3 $47,000 $0 $0 $0 $47,000
East South Central (AL, KY, MS, TN)            
West South Central (AR, LA, OK, TX) 1 $37,000 $2,000 $0 $0 $39,000
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY) 2 $41,000 $3,000 $0 $0 $44,000
Pacific Coast (AK, CA, HI, OR, WA)            
Canada 4 $48,500 $1,500 $0 $750 $50,750
Mexico            
Central and South America            
Eastern Europe            
Western Europe 1 $65,000 $10,000 $0 $3,000 $78,000
Asia 1 $5,000 $0 $0 $0 $5,000
Middle East 1 $2,000 $0 $0 $0 $2,000
Africa            
Australia/New Zealand            
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Annual revenue/sales of organization Count Base Bonus Dividends* Other* Total
< $1 Million US dollars 2 $46,500 $1,500 $0 $1,500 $49,500
$1M - $3M 5 $43,400 $600 $0 $0 $44,000
$3M - $6M 2 $46,000 $1,500 $0 $0 $47,500
$6M - $10M            
$10M - $50M 3 $59,000 $3,333 $0 $333 $62,667
$50M - $100M 1 $50,000 $1,000 $0 $0 $51,000
$100M - $300M 4 $33,500 $0 $0 $0 $33,500
$300M - $500M 2 $42,500 $0 $500 $0 $43,000
$500M - $1 Billion 2 $66,500 $8,500 $0 $0 $75,000
>$1 Billion US dollars 2 $60,500 $6,000 $0 $1,500 $68,000
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Number of full-time equivalent market researchers on staff Count Base Bonus Dividends* Other* Total
0            
1 - 2            
3 - 5 2 $46,500 $1,500 $0 $1,500 $49,500
6 - 10 2 $22,000 $0 $0 $0 $22,000
11 - 15 1 $42,000 $1,000 $0 $0 $43,000
16  - 25 3 $35,000 $1,667 $0 $0 $36,667
>25 15 $54,533 $2,667 $67 $267 $57,533
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Number of years of experience in marketing research Count Base Bonus Dividends* Other* Total
< 1 year            
1 - 2 7 $38,571 $1,571 $0 $0 $40,143
3 - 5 8 $50,125 $1,125 $125 $375 $51,750
6 - 10 5 $39,800 $2,200 $0 $600 $42,600
11 - 15 2 $69,500 $3,000 $0 $500 $73,000
16  - 25 1 $93,000 $12,000 $0 $0 $105,000
>25            
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Years at current job Count Base Bonus Dividends* Other* Total
< 1 year 4 $49,750 $3,000 $0 $0 $52,750
1 - 2 10 $54,700 $2,800 $0 $600 $58,100
3 - 5 7 $40,000 $429 $143 $0 $40,571
6 - 10 2 $38,000 $3,000 $0 $500 $41,500
11 - 15            
16  - 25            
>25            
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Number of employees supervised Count Base Bonus Dividends* Other* Total
0 (None) 15 $50,333 $1,800 $67 $200 $52,400
1 - 2 5 $47,000 $2,400 $0 $200 $49,600
3 - 5 3 $37,333 $3,333 $0 $1,000 $41,667
6 - 10            
> 10            
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Highest degree achieved Count Base Bonus Dividends* Other* Total
High-school graduate 1 $42,000 $0 $0 $0 $42,000
College graduate 10 $44,400 $1,500 $100 $100 $46,100
Masters program graduate 12 $51,333 $2,833 $0 $500 $54,667
Ph.D. graduate            
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Dividends* Other* Total
Yes 2 $45,500 $0 $0 $0 $45,500
No 21 $48,143 $2,333 $48 $333 $50,857
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Gender Count Base Bonus Dividends* Other* Total
Male 8 $42,250 $2,875 $0 $125 $45,250
Female 15 $50,933 $1,733 $67 $400 $53,133
Mean 23 $47,913 $2,130 $43 $304 $50,391
             
Age Count Base Bonus Dividends* Other* Total
< 25 3 $47,000 $333 $0 $0 $47,333
25 - 30 10 $43,100 $1,500 $0 $300 $44,900
31 - 35 6 $54,833 $1,833 $0 $167 $56,833
36 - 45 2 $79,000 $11,000 $0 $1,500 $91,500
46 - 55 2 $21,500 $0 $500 $0 $22,000
56 - 65            
66+            
Mean 23 $47,913 $2,130 $43 $304 $50,391

*Bonus was defined as bonus or commission for 2015 in US dollars.

*Dividends were defined as compensation in the form of dividends, stock options or profit sharing in US dollars for 2015.

*Other was defined as annual value of other compensation (company car, health club membership, mobile phone etc.) in US dollars.