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Market Research Jobs > Salary by Job Title >  Market Research Associate 

Research associate salary at a market research company

Note: The market research salary and compensation survey was conducted online from May 12 to June 9, 2015 among Quirk’s subscribers. In total we received 3,043 responses. We received 1,057 usable surveys from client-side researchers (corporate market research) and 1,496 usable surveys from provider-side researchers (market research company employees). An interval (margin of error) of 1.7 at the 95 percent confidence level was achieved. (Not all respondents answered all questions.) 

For a complete survey results follow the link below:
Market research salaries by job title

Research associate salary by:

Region in which located Count Base Bonus Dividends* Other* Total
North East (CT, MA, ME, NH, RI, VT) 2 $50,000 $1,500 $0 $0 $51,500
Mid Atlantic (NJ, NY, PA) 6 $49,000 $3,167 $0 $167 $52,333
East North Central (IL, IN, MI, OH, WI) 2 $58,000 $0 $0 $0 $58,000
West North Central (IA, KS, MN, MO, NE, ND, SD) 3 $42,667 $1,667 $0 $0 $44,333
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV) 3 $51,000 $1,333 $0 $333 $52,667
East South Central (AL, KY, MS, TN)
West South Central (AR, LA, OK, TX)
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY) 2 $37,500 $0 $0 $0 $37,500
Pacific Coast (AK, CA, HI, OR, WA) 2 $55,000 $5,000 $0 $0 $60,000
Canada 2 $57,500 $0 $0 $1,000 $58,500
Mexico
Central and South America
Eastern Europe
Western Europe
Asia 1 $5,000 $0 $0 $0 $5,000
Middle East
Africa
Australia/New Zealand 1 $71,000 $1,000 $0 $0 $72,000
Average 24 $48,625 $1,750 $0 $167 $50,542
Annual revenue/sales of organization Count Base Bonus Dividends* Other* Total
< $1 Million US dollars 1 $62,000 $0 $0 $2,000 $64,000
$1M - $3M 7 $39,714 $714 $0 $0 $40,429
$3M - $6M 4 $40,500 $250 $0 $0 $40,750
$6M - $10M
$10M - $50M 3 $62,333 $5,000 $0 $333 $67,667
$50M - $100M 2 $53,000 $3,500 $0 $500 $57,000
$100M - $300M 1 $50,000 $0 $0 $0 $50,000
$300M - $500M
$500M - $1 Billion 2 $64,000 $0 $0 $0 $64,000
>$1 Billion US dollars 2 $43,000 $0 $0 $0 $43,000
Average 22 $48,136 $1,273 $0 $182 $49,591
Number of full-time equivalent market researchers on staff Count Base Bonus Dividends* Other* Total
0
1 - 2
3 - 5 4 $43,500 $3,250 $0 $500 $47,250
6 - 10 4 $45,750 $500 $0 $0 $46,250
11 - 15 1 $29,000 $0 $0 $0 $29,000
16  - 25 2 $46,000 $500 $0 $0 $46,500
>25 13 $53,000 $2,000 $0 $154 $55,154
Average 24 $48,625 $1,750 $0 $167 $50,542
Number of years of experience in marketing research Count Base Bonus Dividends* Other* Total
< 1 year
1 - 2 12 $43,167 $583 $0 $167 $43,917
3 - 5 6 $48,500 $500 $0 $0 $49,000
6 - 10 4 $58,500 $4,750 $0 $500 $63,750
11 - 15 1 $59,000 $3,000 $0 $0 $62,000
16  - 25
>25 1 $65,000 $10,000 $0 $0 $75,000
Average 24 $48,625 $1,750 $0 $167 $50,542
Years at current job Count Base Bonus Dividends* Other* Total
< 1 year 9 $56,444 $667 $0 $333 $57,444
1 - 2 10 $40,500 $1,600 $0 $0 $42,100
3 - 5 4 $47,250 $2,500 $0 $250 $50,000
6 - 10
11 - 15
16  - 25
>25 1 $65,000 $10,000 $0 $0 $75,000
Average 24 $48,625 $1,750 $0 $167 $50,542
Amount of work time spent conducting, coordinating and analyzing marketing research Count Base Bonus Dividends* Other* Total
0%
< 15%
15% - 25% 4 $45,250 $1,000 $0 $0 $46,250
26% - 50% 4 $41,250 $1,750 $0 $250 $43,250
51% - 75% 3 $56,333 $0 $0 $667 $57,000
> 75% 13 $50,154 $2,385 $0 $77 $52,615
Average 24 $48,625 $1,750 $0 $167 $50,542
Number of employees supervised Count Base Bonus Dividends* Other* Total
0 (None) 16 $49,625 $1,000 $0 $188 $50,813
1 - 2 6 $54,667 $4,167 $0 $167 $59,000
3 - 5 1 $5,000 $0 $0 $0 $5,000
6 - 10 1 $40,000 $1,000 $0 $0 $41,000
> 10
Average 24 $48,625 $1,750 $0 $167 $50,542
Highest degree achieved Count Base Bonus Dividends* Other* Total
High-school graduate
College graduate 16 $44,250 $1,625 $0 $125 $46,000
Masters program graduate 8 $57,375 $2,000 $0 $250 $59,625
Ph.D. graduate
Average 24 $48,625 $1,750 $0 $167 $50,542
Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Dividends* Other* Total
Yes 2 $41,000 $2,000 $0 $0 $43,000
No 22 $49,318 $1,727 $0 $182 $51,227
Average 24 $48,625 $1,750 $0 $167 $50,542
Gender Count Base Bonus Dividends* Other* Total
Male 7 $43,429 $2,000 $0 $143 $45,571
Female 17 $50,765 $1,647 $0 $176 $52,588
Average 24 $48,625 $1,750 $0 $167 $50,542
Age Count Base Bonus Dividends* Other* Total
< 25 3 $41,000 $1,333 $0 $0 $42,333
25 - 30 16 $48,688 $1,563 $0 $250 $50,500
31 - 35 3 $47,000 $0 $0 $0 $47,000
36 - 45 1 $59,000 $3,000 $0 $0 $62,000
46 - 55
56 - 65 1 $65,000 $10,000 $0 $0 $75,000
66+
Average 24 $48,625 $1,750 $0 $167 $50,542

*Bonus was defined as bonus or comission for 2014 in US dollars.

*Dividends was defined as compensation in the form of dividends, stock options or profit sharing in US dollars for 2014.

*Other was defined as annual value of other compensation (company car, health club membership, mobile phone etc.) in US dollars.