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Market Research Jobs > Salary by Job Title >  Market Research Associate 

Research associate salary at a market research company

Note: The market research salary and compensation survey was conducted online in April 2014 among Quirk’s subscribers. In total we received 3,721 responses. We received 1,746 usable surveys from provider-side researchers (market research company employees) and achieved an interval of 1.53 at the 95 percent confidence level. (Not all respondents answered all questions.) 

For a complete survey results follow the link below:
Market research salaries by job title

Research associate salary by:

Region in which located Count Base Bonus Dividends* Other* Total
North East (CT, MA, ME, NH, RI, VT) 3 $47,667 $333 $0 $0 $48,000
Mid Atlantic (NJ, NY, PA) 8 $48,750 $2,500 $0 $875 $52,125
East North Central (IL, IN, MI, OH, WI) 7 $50,429 $3,143 $0 $286 $53,857
West North Central (IA, KS, MN, MO, NE, ND, SD) 4 $43,000 $1,500 $0 $1,250 $45,750
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV) 6 $46,000 $0 $0 $5,667 $51,667
East South Central (AL, KY, MS, TN)      
West South Central (AR, LA, OK, TX)      
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY)      
Pacific Coast (AK, CA, HI, OR, WA) 5 $43,400 $1,000 $0 $0 $44,400
Canada 2 $50,000 $21,000 $0 $0 $71,000
Mexico      
Central and South America      
Eastern Europe 1 $17,000 $14,000 $0 $2,000 $33,000
Western Europe 2 $34,500 $1,000 $0 $1,000 $36,500
Asia 2 $13,000 $1,500 $0 $0 $14,500
Middle East      
Africa      
Australia/New Zealand 1 $79,000 $0 $0 $0 $79,000
Average 41 $44,927 $2,805 $0 $1,268 $49,000
Annual revenue/sales of organization Count Base Bonus Dividends* Other* Total
< $1 Million US dollars 3 $36,000 $667 $0 $667 $37,333
$1M - $3M 7 $46,143 $286 $0 $5,571 $52,000
$3M - $6M 3 $53,333 $1,667 $0 $0 $55,000
$6M - $10M 1 $27,000 $0 $0 $0 $27,000
$10M - $50M 10 $48,000 $5,800 $0 $1,000 $54,800
$50M - $100M 5 $47,200 $8,600 $0 $0 $55,800
$100M - $300M 1 $52,000 $0 $0 $0 $52,000
$300M - $500M      
$500M - $1 Billion 1 $71,000 $0 $0 $0 $71,000
>$1 Billion US dollars 5 $33,400 $600 $0 $200 $34,200
Average 36 $45,111 $3,139 $0 $1,444 $49,694
Number of full-time equivalent market researchers on staff Count Base Bonus Dividends* Other* Total
0            
1 - 2      
3 - 5 3 $47,000 $667 $0 $1,667 $49,333
6 - 10 7 $40,571 $571 $0 $4,857 $46,000
11 - 15 3 $64,000 $1,333 $0 $0 $65,333
16  - 25      
>25 26 $44,038 $4,038 $0 $500 $48,577
Average 39 $45,179 $2,949 $0 $1,333 $49,462
Number of years of experience in marketing research Count Base Bonus Dividends* Other* Total
< 1 year 8 $33,875 $500 $0 $125 $34,500
1 - 2 11 $40,091 $2,636 $0 $3,545 $46,273
3 - 5 15 $49,200 $5,133 $0 $600 $54,933
6 - 10 2 $62,500 $2,500 $0 $0 $65,000
11 - 15 2 $58,000 $0 $0 $1,500 $59,500
16  - 25      
>25 1 $71,000 $0 $0 $0 $71,000
Average 39 $45,179 $2,949 $0 $1,333 $49,462
Years at current job Count Base Bonus Dividends* Other* Total
< 1 year 16 $39,813 $1,813 $0 $438 $42,063
1 - 2 16 $48,625 $2,125 $0 $2,563 $53,313
3 - 5 6 $49,833 $8,667 $0 $667 $59,167
6 - 10 1 $48,000 $0 $0 $0 $48,000
11 - 15      
16  - 25      
>25      
Average 39 $45,179 $2,949 $0 $1,333 $49,462
Amount of work time spent conducting, coordinating and analyzing marketing research Count Base Bonus Dividends* Other* Total
0% 1 $44,000 $0 $0 $0 $44,000
< 15% 1 $35,000 $0 $0 $0 $35,000
15% - 25% 2 $45,500 $1,000 $0 $2,500 $49,000
26% - 50% 1 $48,000 $0 $0 $0 $48,000
51% - 75% 7 $43,571 $2,000 $0 $5,143 $50,714
> 75% 27 $45,889 $3,667 $0 $407 $49,963
Average 39 $45,179 $2,949 $0 $1,333 $49,462
Number of employees supervised Count Base Bonus Dividends* Other* Total
0 (None) 32 $45,000 $2,969 $0 $1,469 $49,438
1 - 2 6 $49,833 $3,000 $0 $500 $53,333
3 - 5      
6 - 10 1 $23,000 $2,000 $0 $2,000 $27,000
> 10      
Average 39 $45,179 $2,949 $0 $1,333 $49,462
Highest degree achieved Count Base Bonus Dividends* Other* Total
High-school graduate 1 $50,000 $0 $0 $0 $50,000
College graduate 26 $44,308 $3,962 $0 $1,731 $50,000
Masters program graduate 11 $46,909 $1,091 $0 $455 $48,455
Ph.D. graduate 1 $44,000 $0 $0 $2,000 $46,000
Average 39 $45,179 $2,949 $0 $1,333 $49,462
Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Dividends* Other* Total
Yes 2 $59,500 $1,000 $0 $0 $60,500
No 37 $44,405 $3,054 $0 $1,405 $48,865
Average 39 $45,179 $2,949 $0 $1,333 $49,462
Gender Count Base Bonus Dividends* Other* Total
Male 11 $47,091 $636 $0 $909 $48,636
Female 28 $44,429 $3,857 $0 $1,500 $49,786
Average 39 $45,179 $2,949 $0 $1,333 $49,462
Age Count Base Bonus Dividends* Other* Total
< 25 13 $40,385 $1,154 $0 $2,923 $44,462
25 - 30 18 $45,500 $5,278 $0 $611 $51,389
31 - 35 2 $52,000 $2,500 $0 $0 $54,500
36 - 45 3 $52,667 $0 $0 $1,000 $53,667
46 - 55 3 $52,000 $0 $0 $0 $52,000
56 - 65      
66+      
Average 39 $45,179 $2,949 $0 $1,333 $49,462