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Market Research Jobs > Salary by Job Title > Business Development 

Business development salary at a market research company

Note: The market research salary and compensation survey was conducted online in April 2013 among Quirk’s subscribers. In total we received 3,539 responses. We received 1,760 usable surveys from provider-side researchers (market research company employees) and achieved an interval of 2.2 at the 95 percent confidence level. (Not all respondents answered all questions.)  

For a complete survey results follow the link below:
Market research salaries by job title


Business development salary by:

Region in which employee is located Count Base Bonus Other Total
North East (CT, MA, ME, NH, RI, VT) 1 $88,000     $88,000
Mid Atlantic (NJ, NY, PA)          
East North Central (IL, IN, MI, OH, WI) 1 $150,000 $10,000   $160,000
West North Central (IA, KS, MN, MO, NE, ND, SD) 1 $75,000 $25,000   $100,000
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV) 3 $68,000 $5,000   $73,000
East South Central (AL, KY, MS, TN)          
West South Central (AR, LA, OK, TX) 1 $40,000 $10,000   $50,000
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY) 2 $66,500 $15,500   $82,000
Pacific Coast (AK, CA, HI, OR, WA) 1 $40,000 $60,000   $100,000
Canada          
Mexico          
Central and South America          
Eastern Europe          
Western Europe          
Asia 2 $11,500 $2,000   $13,500
Middle East          
Africa          
Australia/New Zealand          
Average 12 $62,750 $17,875   $80,625

 

Annual revenue/sales of organization Count Base Bonus Other Total
< $1 Million US dollars          
$1M - $3M 4 $53,750 $31,667   $85,417
$3M - $6M 2 $57,500 $22,000   $79,500
$6M - $10M 1 $78,000 $9,000   $87,000
$10M - $50M 3 $82,333 $10,000   $92,333
$50M - $100M 1 $84,000 $5,000   $89,000
$100M - $300M 1 $14,000 $2,000   $16,000
$300M - $500M          
$500M - $1 Billion          
>$1 Billion US dollars          
Average 12 $62,750 $17,875   $80,625

 

Number of full-time equivalent market researchers on staff Count Base Bonus Other Total
0          
1 - 2          
3 - 5 4 $44,750 $35,667   $80,417
6 - 10 1 $60,000     $60,000
11 - 15          
16  - 25 1 $40,000 $10,000   $50,000
>25 6 $79,000 $6,500   $85,500
Average 12 $62,750 $17,875   $80,625

 

Number of years of experience in marketing research Count Base Bonus Other Total
< 1 year 2 $46,000 $5,500   $51,500
1 - 2 1 $40,000 $10,000   $50,000
3 - 5 3 $72,667 $23,500   $96,167
6 - 10 3 $43,000     $43,000
11 - 15          
16  - 25 2 $62,000 $32,500   $94,500
>25 1 $150,000 $10,000   $160,000
Average 12 $62,750 $17,875   $80,625

 

Amount of work time spent conducting, coordinating and analyzing marketing research Count Base Bonus Other Total
0% 5 $83,400 $11,750   $95,150
< 15% 2 $67,500 $25,000   $92,500
15% - 25% 2 $69,000 $9,000   $78,000
26% - 50% 2 $11,500 $2,000   $13,500
51% - 75%          
> 75% 1 $40,000 $60,000   $100,000
Average 12 $62,750 $17,875   $80,625

 

Number of Employees Supervised Count Base Bonus Other Total
0 (None) 5 $80,800 $14,400   $95,200
1 - 2 6 $45,167 $31,000   $76,167
3 - 5 1 $78,000 $9,000   $87,000
6 - 10          
> 10          
Average 12 $62,750 $17,875   $80,625

 

Highest Degree Achieved Count Base Bonus Other Total
High-school graduate 3 $71,333 $17,333   $88,667
College graduate 6 $52,500 $26,333   $78,833
Masters program graduate 3 $74,667 $6,000   $80,667
Ph.D. graduate          
Average 12 $62,750 $17,875   $80,625

 

Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Other Total
Yes 1 $84,000 $5,000   $89,000
No 11 $60,818 $19,714   $80,532
Average 12 $62,750 $17,875   $80,625

 

Gender Count Base Bonus Other Total
Male 7 $68,571 $10,500   $79,071
Female 5 $54,600 $25,250   $79,850
Average 12 $62,750 $17,875   $80,625

 

Age Count Base Bonus Other Total
< 25          
25 - 30 4 $37,750 $6,000   $43,750
31 - 35 1 $78,000 $9,000   $87,000
36 - 45 2 $62,000 $32,500   $94,500
46 - 55 3 $63,333 $23,500   $86,833
56 - 65 1 $60,000     $60,000
66+ 1 $150,000 $10,000   $160,000
Average 12 $62,750 $17,875   $80,625