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Market Research Jobs > Salary by Job Title > Business Development 

Business development salary at a market research company

Note: The market research salary and compensation survey was conducted online in May 2011 among Quirk’s subscribers. We received 1,776 usable surveys from provider-side researchers (market research companies) and achieved an interval of 2.2 at the 95 percent confidence level. (Not all respondents answered all questions.) 

For a complete survey results follow the links below:
Client-side (corporate) market research salary survey results
Provider-side (research company) marketing research salary survey results 


Business development salary by:

Region in which employee is located Base Bonus Total
North East (CT, MA, ME, NH, RI, VT) $77,500 $13,500 $91,000
Mid Atlantic (NJ, NY, PA) $114,000 $12,000 $126,000
East North Central (IL, IN, MI, OH, WI) $111,429 $5,571 $117,000
West North Central (IA, KS, MN, MO, NE, ND, SD) $120,000 $35,000 $155,000
South Atlantic (DE, FL, GA, MD, NC, SC, VA, WV) $58,000 $19,200 $77,200
East South Central (AL, KY, MS, TN) $72,000 $0 $72,000
West South Central (AR, LA, OK, TX) $60,000 $25,250 $85,250
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY)      
Pacific Coast (AK, CA, HI, OR, WA) $141,750 $13,000 $154,750
Canada $57,500 $12,500 $70,000
Mexico/Central and South America $15,000 $0 $15,000
Europe $55,000 $5,000 $60,000
Asia $51,333 $5,000 $56,333
Middle East      
Africa      
Australia/New Zealand      
Average $86,882 $11,691 $98,574
 
   
Annual revenues/sales of organization Base Bonus Total
< $1Million US dollars $10,500 $0 $10,500
$1M - $3M $53,000 $125 $53,125
$3M - $6M $71,750 $8,500 $80,250
$6M - $10M $81,000 $4,833 $85,833
$10M - $50M $99,167 $17,833 $117,000
$50M - $100M $133,250 $6,750 $140,000
$100M - $300M $96,667 $31,667 $128,333
$300M - $500M $85,000 $32,500 $117,500
$500M - $1 Billion      
>$1 Billion US dollars $120,000 $13,333 $133,333
Average $86,882 $11,691 $98,574
     
Number of full-time equivalent market researchers on staff Base Bonus Total
0      
1 - 2      
3 - 5 $20,000 $500 $20,500
6 - 10 $44,000 $0 $44,000
11 - 15 $43,000 $0 $43,000
16  - 25 $135,000 $4,000 $139,000
>25 $94,077 $14,962 $109,038
Average $86,882 $11,691 $98,574
     
Number of  years of experience in marketing research Base Bonus Total
< 1 year $39,500 $0 $39,500
1 - 2 $42,500 $18,750 $61,250
3 - 5 $23,000 $1,667 $24,667
6 - 10 $78,500 $15,938 $94,438
11 - 15 $119,167 $5,833 $125,000
16  - 25 $98,400 $21,000 $119,400
>25 $133,500 $8,333 $141,833
Average $86,882 $11,691 $98,574
   
Amount of work time spent conducting, coordinating and analyzing marketing research Base Bonus Total
0% $57,500 $13,500 $71,000
< 15% $94,500 $10,600 $105,100
15% - 25% $81,500 $23,500 $105,000
26% - 50% $76,625 $7,563 $84,188
51% - 75% $75,333 $10,333 $85,667
> 75% $113,200 $6,400 $119,600
Average $86,882 $11,691 $98,574
   
Number of employees supervised Base Bonus Total
0 (None) $101,100 $9,450 $110,550
1 - 2 $58,500 $12,850 $71,350
3 - 5 $120,500 $15,000 $135,500
6 - 10 $53,000 $25,000 $78,000
> 10      
Average $86,882 $11,691 $98,574
     
Highest degree achieved Base Bonus Total
High-school graduate $75,000 $26,000 $101,000
College graduate $83,300 $14,100 $97,400
Masters program graduate $88,182 $5,773 $93,955
Ph.D. graduate $168,000 $0 $168,000
Average $86,882 $11,691 $98,574
   
Do you hold a marketing research industry certification? (Riva, Burke, PRC etc.) Base Bonus Total
Yes $60,500 $9,667 $70,167
No $92,536 $12,125 $104,661
Average $86,882 $11,691 $98,574
 
Gender Base Bonus Total
Male $93,150 $13,275 $106,425
Female $77,929 $9,429 $87,357
Average $86,882 $11,691 $98,574
   
Age Base Bonus Total
< 25 $38,500 $4,000 $42,500
25 - 30 $41,000 $5,286 $46,286
31 - 35 $78,333 $13,917 $92,250
36 - 45 $110,000 $23,400 $133,400
46 - 55 $97,000 $14,500 $111,500
56 - 65 $119,714 $9,286 $129,000
66+ $150,000 $0 $150,000
Average $86,882 $11,691 $98,574