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Market Research Jobs > Salary by Job Title >  Owner/Partner

Owner/Parner compensation at a market research company

Note: The market research salary and compensation survey was conducted online in April 2013 among Quirk’s subscribers. In total we received 3,539 responses. We received 1,760 usable surveys from provider-side researchers (market research company employees) and achieved an interval of 2.2 at the 95 percent confidence level. (Not all respondents answered all questions.)  

For a complete survey results follow the link below:
Market research salaries by job title


Owner/Partner salary and compensation by:

Region in which employee is located Count Base Bonus Other Total
North East (CT, MA, ME, NH, RI, VT) 38 $143,684 $86,846 $72,800 $303,330
Mid Atlantic (NJ, NY, PA) 49 $131,265 $71,786 $116,375 $319,426
East North Central (IL, IN, MI, OH, WI) 53 $132,019 $72,500 $73,091 $277,610
West North Central (IA, KS, MN, MO, NE, ND, SD) 25 $118,400 $62,714 $86,500 $267,614
South Atlantic (DC, DE, FL, GA, MD, NC, SC, VA, WV) 52 $129,192 $85,840 $79,400 $294,432
East South Central (AL, KY, MS, TN) 6 $80,333 $72,750   $153,083
West South Central (AR, LA, OK, TX) 22 $115,045 $75,750 $57,000 $247,795
Mountain (AZ, CO, ID, MT, NM, NV, UT, WY) 19 $87,842 $146,000 $10,000 $243,842
Pacific Coast (AK, CA, HI, OR, WA) 55 $129,218 $75,870 $92,333 $297,421
Canada 8 $119,625 $49,750 $47,000 $216,375
Mexico 3 $89,333 $61,000 $55,000 $205,333
Central and South America 11 $49,818 $54,800 $16,444 $121,063
Eastern Europe 9 $45,889 $22,000 $40,600 $108,489
Western Europe 19 $73,684 $33,500 $77,500 $184,684
Asia 10 $55,000 $37,000 $34,000 $126,000
Middle East 5 $97,200     $97,200
Africa 6 $68,167 $4,500 $8,667 $81,333
Australia/New Zealand 10 $124,400 $17,000 $94,500 $235,900
Average 400 $116,578 $73,631 $69,349 $259,558

 

Annual revenue/sales of organization Count Base Bonus Other Total
< $1 Million US dollars 241 $93,402 $58,213 $52,000 $203,616
$1M - $3M 87 $143,632 $82,667 $74,912 $301,211
$3M - $6M 25 $143,400 $69,235 $80,067 $292,702
$6M - $10M 16 $182,125 $171,875 $104,429 $458,429
$10M - $50M 10 $232,900 $101,625 $101,667 $436,192
$50M - $100M 1 $24,000 $80,000   $104,000
$100M - $300M 3 $145,000     $145,000
$300M - $500M 4 $160,250   $175,000 $335,250
$500M - $1 Billion 2 $156,500     $156,500
>$1 Billion US dollars          
Average 389 $116,316 $76,269 $69,349 $261,934

 

Number of full-time equivalent market researchers on staff Count Base Bonus Other Total
0 32 $114,094 $72,500 $53,333 $239,927
1 - 2 185 $102,849 $73,957 $66,758 $243,563
3 - 5 69 $116,536 $60,974 $50,160 $227,671
6 - 10 39 $129,410 $84,588 $92,750 $306,748
11 - 15 22 $107,455 $70,875 $106,091 $284,420
16  - 25 14 $140,929 $52,833 $46,625 $240,387
>25 32 $176,406 $107,842 $77,214 $361,463
Average 393 $116,407 $75,153 $69,349 $260,909

 

Number of years of experience in marketing research Count Base Bonus Other Total
< 1 year 1 $24,000     $24,000
1 - 2 3 $67,000 $108,000 $7,000 $182,000
3 - 5 3 $120,000   $300,000 $420,000
6 - 10 23 $82,304 $69,833 $59,750 $211,888
11 - 15 51 $107,451 $77,038 $47,050 $231,539
16  - 25 143 $123,189 $62,894 $64,550 $250,632
>25 168 $119,631 $85,232 $82,050 $286,913
Average 392 $116,510 $75,434 $69,349 $261,293

 

Amount of work time spent conducting, coordinating and analyzing marketing research Count Base Bonus Other Total
0% 8 $142,625 $25,000 $100,000 $267,625
< 15% 21 $139,000 $76,200 $200,333 $415,533
15% - 25% 25 $104,360 $71,778 $64,273 $240,411
26% - 50% 57 $121,053 $71,130 $74,400 $266,583
51% - 75% 100 $120,740 $69,667 $75,114 $265,521
> 75% 182 $110,467 $83,056 $50,722 $244,245
Average 393 $116,407 $75,153 $69,349 $260,909

 

Number of Employees Supervised Count Base Bonus Other Total
0 (None) 123 $110,049 $94,538 $59,500 $264,087
1 - 2 98 $104,929 $58,067 $69,448 $232,444
3 - 5 72 $133,486 $90,237 $62,500 $286,223
6 - 10 49 $109,122 $77,529 $74,737 $261,389
> 10 51 $136,686 $51,885 $79,500 $268,071
Average 393 $116,407 $75,153 $69,349 $260,909

 

Highest Degree Achieved Count Base Bonus Other Total
High-school graduate 17 $80,059 $59,600 $110,833 $250,492
College graduate 137 $109,241 $60,405 $50,500 $220,146
Masters program graduate 193 $115,062 $82,589 $62,250 $259,901
Ph.D. graduate 45 $158,622 $87,188 $143,600 $389,410
Average 392 $116,510 $75,434 $69,349 $261,293

 

Do you hold a marketing research certification? (RIVA, Burke, PRC etc.) Count Base Bonus Other Total
Yes 118 $115,797 $59,878 $54,200 $229,875
No 274 $116,818 $82,147 $75,329 $274,294
Average 392 $116,510 $75,434 $69,349 $261,293

 

Gender Count Base Bonus Other Total
Male 222 $118,829 $82,489 $71,889 $273,207
Female 169 $113,574 $60,682 $63,971 $238,226
Average 391 $116,558 $75,434 $69,349 $261,340

 

Age Count Base Bonus Other Total
< 25 1 $185,000 $33,000 $2,000 $220,000
25 - 30 2 $49,000 $14,000 $7,000 $70,000
31 - 35 13 $68,538 $76,000 $18,857 $163,396
36 - 45 88 $108,216 $77,361 $80,320 $265,897
46 - 55 146 $127,815 $74,396 $67,789 $270,000
56 - 65 110 $115,245 $89,794 $70,800 $275,840
66+ 31 $114,161 $41,583 $125,500 $281,245
Average 391 $116,558 $75,434 $69,349 $261,340