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Business-To-Business Research Consultation Resources

We've grouped together all the information our site contains on Business To Business Research Consultation to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 9 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

10 tips for creating a great content marketing strategy
From white papers to social media, a survey of business-to-business buyers sheds light on the types of corporate-generated content that drive sales.
Overcoming the obstacles to effective B2B panel research
Pete Cape offers thoughts on the differences between consumer and B2B research and looks at some of the issues involved in researching B2B respondents online.
How to quantify the ROI of your B2B marketing collateral
This article provides an overview of the various techniques that B2B companies can use to measure the ROI for marketing and sales collateral.
A look at the state of business-to-business research
The authors draw from a study of business-to-business research to examine the prevalence of B2B research and which techniques and methods are preferred.
Quality vs. quantity: A process for identifying the best of the best B2B respondents for new product research
This article outlines a B2B concept testing project that StandPoint conducted with Kimberly-Clark that included a co-creation exercise between the product development team and end users.

See more articles on this topic

Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

10 tips for creating a great content marketing strategy
From white papers to social media, a survey of business-to-business buyers sheds light on the types of corporate-generated content that drive sales.
Overcoming the obstacles to effective B2B panel research
Pete Cape offers thoughts on the differences between consumer and B2B research and looks at some of the issues involved in researching B2B respondents online.
Quality vs. quantity: A process for identifying the best of the best B2B respondents for new product research
This article outlines a B2B concept testing project that StandPoint conducted with Kimberly-Clark that included a co-creation exercise between the product development team and end users.
How to quantify the ROI of your B2B marketing collateral
This article provides an overview of the various techniques that B2B companies can use to measure the ROI for marketing and sales collateral.
A look at the state of business-to-business research
The authors draw from a study of business-to-business research to examine the prevalence of B2B research and which techniques and methods are preferred.

See more articles on this topic

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