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Everything You Need To Know About Customer Recovery Studies

We've grouped together all the information our site contains on Customer Recovery Studies to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 23 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

The benefits of customer retention research
Though banks often research customer satisfaction, they would benefit from also researching issues surrounding why customers leave. This article looks at how several banks have researched customer attrition and used the results to develop customer retention strategies.
The Net Promoter Score debate and the meaning of customer loyalty
The author, a Net Promoter Score (NPS) skeptic, argues that NPS isn't an accurate measure of or predictor of loyalty. Rather than relying on one metric, firms should use a number of loyalty questions to ensure that at-risk customers are identified.
How to evoke respondents’ brand-related stories
The author explores the use of storytelling - including elements such as plot, conflict, surprise and lesson - to uncover and explore a consumer’s relationship to a brand.
Insights from video diaries help Midas in its drive for better customer service
Securing buy-in from influential franchisees was just one of the benefits that Midas researcher Garry Rosenfeldt reaped when he turned to qualitative research to develop a new service model.
Apostles preach and Rebels yell - How pharma sales reps can use customer service to increase retention
Kantar Health's annual rankings of pharmaceutical companies in the U.S. and Europe indicate customer retention is the key metric in a world where building relationships with physicians has become more crucial than the sheer volume of sales visits.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Customer Experience Management Technology Takes Market Research to the Frontlines
This sponsored white paper from Medallia discusses how customer experience management technology is providing companies a deeper level of customer focus and enabling differentiated customer experiences.
The seven heavenly virtues of VOC research
As a follow-up to his 2011 article on the seven deadly sins of voice-of-the-customer (VOC) research, GfK's Howard Lax outlines seven things researchers should do to establish a successful VOC program.
Seven critical steps from traditional c-sat research to modern EFM
The move from traditional research to modern EFM is a big change for most firms. To make it less daunting, this article describes the seven steps customer experience and loyalty leaders must follow to guide their companies into the future.
Modeling the drivers of Net Promoter Score
How driver analysis can help you determine which controllable factors have an effect on NPS and how much of an impact they have.
How loyalty insights strengthen doctor/brand connections
An exploration of the value of understanding the nuances of physician loyalty – or lack thereof – to pharmaceutical brands.

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