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Articles And Information About Focus Group Moderating

We've grouped together all the information our site contains on Focus Group Moderating to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 261 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Research via Facebook sates association’s appetite for insights
Looking to be proactive in its approach to research, the National Cattlemen’s Beef Association found Facebook an effective, engaging way to talk to Millennials.
A support-group approach to qualitative research
The author uses a case history involving Type II diabetes to discuss the method of using a support-group approach to focus groups with sufferers of medical ailments. This type of research creates a safe environment in which patients feel free to share experiences, behaviors and attitudes they may not normally reveal.
Tips on qualitative analysis and report writing
This article is an excerpt of the author’s presentation at the annual Qualitative Research Consultants Association conference in San Diego in October. The article offers useful methods for pulling divergent qualitative information out of masses of data and capturing it in a form that gets used.
Qualitatively Speaking: One-on-ones put the quality in qualitative
The author compares one-on-ones to focus groups and argues that one-on-ones provide greater depth of insight at a more reasonable price.
Want better laddering results? Add technology and teamwork.
The author details her techniques for overcoming common barriers to the laddering process.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

Sponsored Content: Get Them Talking: Five Innovations in Qualitative Market Research
In this white paper from Encuity Research, the authors discuss five qualitative research developments that can help marketers affect behavior, overcome barriers to adoption and develop creative materials and messaging that get results.
Must-read books for marketing researchers – keep the suggestions coming!
Drawing on continued interest from LinkedIn members, Quirk’s has added to the list of must-read books for marketing researchers.
Choosing the right team-building exercise for your B2B group
This article suggests various team-building exercises to improve B2B respondent engagement.
Natural, neutral or funky? The impact of venues on research participants
The author looks at how research participation is affected by the venue and uses exit-survey data from Saros Research to assess the pros and cons of natural, neutral and creative settings.
How to do focus groups using Google+ Hangouts On Air
An overview of the pros, cons and best practices associated with conducting focus groups Using Google+ Hangouts On Air.

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Related Events

RIVA COURSE 201: FUNDAMENTALS OF MODERATING
October 7-9, 2014
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on October 7-9 in Rockville, Md.
RIVA COURSE 201: FUNDAMENTALS OF MODERATING
October 20-22, 2014
RIVA Training Institute will hold a course, themed 'Fundamentals of Moderating,' on October 20-22 in Rockville, Md.

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