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Using Videoconferencing In Focus Groups

We've grouped together all the information our site contains on Focus Group Videoconference to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

Related Articles

There are 33 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

When it's time to pitch new business, Ammirati Puris Lintas depends on videoconferenced focus groups
Ammirati Puris Lintas uses videoconferencing for qualitative research, particularly to win new accounts. This article discusses how videoconferencing is used and how use of the resource is expanding across the globe.
How Dell used telepresence to foster global conversation without traveling the globe
A Dell researcher weighs in on the benefits and drawbacks of conducting global research using telepresence technology among a hard-to-reach audience.
A focus group experiment tests remote moderating by telephone and video
The online market research community is flourishing. This article discusses the growth of online research, highlighting the importance of privacy and the challenge of security.
Qualitatively Speaking: How online video-based qualitative delivers the truth
The author argues that online video-based research will transform qualitative by giving marketers and researchers direct access to consumers’ opinions and experiences.
Qualitatively Speaking: Videoconferencing of focus groups: a good option if utilized effectively
Many users of focus group videoconferencing do not get as much benefit from this technique as they could. Following some basic guidelines would enable them to maximize the use of this very effective technology. This article summarizes the most important actions that a client organization can take to leverage the benefits associated with using the videoconferencing technology when conducting focus groups.

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Recent Articles

Below are the 5 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

How to do focus groups using Google+ Hangouts On Air
An overview of the pros, cons and best practices associated with conducting focus groups Using Google+ Hangouts On Air.
Using Google+ for qualitative research with connected consumers
Google's Sharon Chen reports on her team's experience using Goolge+ to conduct a multifaceted qualitative research study with Web-savvy Generation C.
Thoughts on using the new online qualitative tools
A corporate researcher offers an overview of some of the newer online qualitative methods, from MROCs to mobile, and the best ways to use them.
Get creative: Seven solutions to improve usability studies
This article outlines how seven research methodologies not traditionally employed in user experience research can improve usability studies.
How to benefit from technology without sacrificing your qualitative researcher soul
Fieldwork Seattle’s Molly Turner-Lammers offers tips on using what tech-based qual has to offer while preserving the strengths of its offline equivalent.

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Related Events

RIVA COURSE 303: ADVANCED MODERATING
October 27-29, 2014
RIVA Training Institute will hold a course, themed 'Advanced Moderating,' on October 27-29 in Rockville, Md.

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