How To Conduct International Interviewing

Related Articles

There are 23 articles in our archive related to this topic. Below are 5 selected at random and available to all users of the site.

Toto, I don't think we're in Kansas anymore

International focus groups differ from those in the United States and require special awareness and adaptations to conduct them. This article discusses issues in international focus groups, highlighting Japan.

Simplifying research in Japan

Cultural and economic differences between countries have posed significant problems for the move to make market research an internal product. This article demonstrates the processes and reasoning behind some market analysis studies conducted in Japan.

Cross-culture calibration

Global research efforts must strike a delicate balance between design uniformity and cultural customization. The article cites examples related to questionnaire design and data analysis, among others.

For best results, plan ahead

An international research can prosper through the use of three Cs: consistency, coordination and control. Tips for conducting research in specific countries are also offered.

Forging new paths in old lands

Online research in the Middle East is rapidly becoming more and more feasible and offers a way to reach many different and heretofore difficult to access audiences.

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Recent Articles

Below are the 3 most recent articles on this topic. These articles were published within the last three years and are only available to registered subscribers.

The seven deadly sins of VOC research

Mismeasurement in voice-of-the-customer (VOC) research can often lead to mismanagement. When conducting VOC research, beware these seven deadly sins: vanity, provincialism, narcissism, laziness, pettiness, inanity and frivolity.

A look at business-to-business market research in Russia

While business-to-business research is relatively new in Russia, its use is growing along with the size of the Russian economy. The authors detail some of the most-used techniques and offer insights for those considering investigating this vast market.

By the Numbers: Make your international phone interviews successful in any language

When conducting international telephone interviews, choose your vendor carefully, the author says. Look for experience, native-speaking interviewers, flexibility, attention to detail and the use of in-language monitoring.

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